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Followers
105.5K
Following
623
Total Posts
Engagement Rate
0.22%
Avg Likes
200
Avg Comments
My Muscle Chef is a verified Food brand on Instagram based in Australia, tracked in the InstME index with 105.5K followers. To date My Muscle Chef has posted 1,616 times, currently around 7 posts a week. Typical posts draw 200 likes and 29 comments, putting engagement at 0.22%.
The Food account Mymusclechef has posted 1,616 times on Instagram and drawn 105.5K followers.
Among 1,551 Food accounts with 100K–1M followers in the InstME index, Mymusclechef's 0.22% engagement rate comes in in the bottom quarter (median: 0.74%).
The comment-to-like ratio works out to one comment per 7 likes, pointing to an unusually discussion-heavy audience.
Recent posting activity averages about 7 posts per week.
Mymusclechef comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
The account follows just 623 others against 105.5K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$370–$690
Based on 105.5K followers and a 0.22% engagement rate, a single sponsored post by Mymusclechef is worth an estimated $370–$690. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Mymusclechef | Cohort median |
|---|---|---|
| Engagement rate | 0.22% | 0.74% |
| Average likes | 200 | 1,665 |
| Average comments | 29 | 54 |
| Posts per week | 6.97 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Mymusclechef | Cohort median |
|---|---|---|
| Engagement rate | 0.22% | 0.7% |
| Average likes | 200 | 1,539 |
| Average comments | 29 | 38 |
| Posts per week | 6.97 | 1.24 |
Median values from 449 accounts in Australia with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
My Muscle Chef is a verified food brand based in Australia on Instagram, with 105.5K followers.
My Muscle Chef posts on Instagram as @mymusclechef.
My Muscle Chef has 105,496 followers on Instagram (105.5K) as of Jul 14, 2026.
My Muscle Chef's engagement rate is 0.22%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by My Muscle Chef average 200 likes and 29 comments.
My Muscle Chef posts about 7 times per week on average.
InstME's audience-quality analysis estimates about 0% of My Muscle Chef's followers are low-quality or inactive, giving an audience-quality score of 100/100.
My Muscle Chef is registered as a business account on Instagram and is verified.
My Muscle Chef is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 1,616 posts.
1,616
29
Posts / Week
6.97
Growth Score
4.4 / 100
ER Rank
19th
More women than men · mostly 25–44
Typical for Food creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Engagement
0.56%
My Muscle Chef's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. My Muscle Chef carries the blue verified badge on Instagram.
A sponsored post from My Muscle Chef is estimated at $370 to $690. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
