On Instagram, Ministry of Tourism, Arts and Culture (MOTAC) is a verified Travel creator based in Malaysia with an audience of 32.6K. The account has published 3,990 posts, currently around 7 posts a week. Engagement runs at 0.19%, or about 62 likes and 1 comments per post.
On Instagram, Mymotac runs a Travel account that has published 3,990 posts and gathered 32.6K followers.
For Travel accounts with 10K–100K followers, Mymotac's 0.19% engagement rate is in the bottom quarter (median: 1.02%), a read from 2,887 accounts in the InstME index.
The audience comments once per 92 likes on average, an audience that mostly engages through likes.
In recent weeks Mymotac has kept to about 7 posts per week.
Mymotac scores 88/100 on InstME's audience-quality checks, with about 10% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Mymotac follows only 295 accounts while being followed by 32.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$110–$210
Based on 32.6K followers and a 0.19% engagement rate, a single sponsored post by Mymotac is worth an estimated $110–$210. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Mymotac | Cohort median |
|---|---|---|
| Engagement rate | 0.19% | 1.02% |
| Average likes | 62 | 250 |
| Average comments | 1 | 14 |
| Posts per week | 6.53 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Mymotac | Cohort median |
|---|---|---|
| Engagement rate | 0.19% | 0.52% |
| Average likes | 62 | 138 |
| Average comments | 1 | 4 |
| Posts per week | 6.53 | 0.86 |
Median values from 168 accounts in Malaysia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
Ministry of Tourism, Arts and Culture (MOTAC) is a verified travel creator based in Malaysia on Instagram, with 32.6K followers.
Ministry of Tourism, Arts and Culture (MOTAC) posts on Instagram as @mymotac.
Ministry of Tourism, Arts and Culture (MOTAC) has 32,630 followers on Instagram (32.6K) as of Jul 14, 2026.
Ministry of Tourism, Arts and Culture (MOTAC)'s engagement rate is 0.19%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.02%) for Travel accounts with 10K–100K followers in the InstME index.
Posts by Ministry of Tourism, Arts and Culture (MOTAC) average 62 likes and 1 comments.
Ministry of Tourism, Arts and Culture (MOTAC) posts about 7 times per week on average.
Total Posts
3,990
Avg Comments
1
More women than men · mostly 25–44
Typical for Travel creators in Malaysia, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Engagement
10.32%
InstME's audience-quality analysis estimates about 10% of Ministry of Tourism, Arts and Culture (MOTAC)'s followers are low-quality or inactive, giving an audience-quality score of 88/100.
Ministry of Tourism, Arts and Culture (MOTAC) is registered as a creator account on Instagram and is verified.
Ministry of Tourism, Arts and Culture (MOTAC) is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 3,990 posts.
Ministry of Tourism, Arts and Culture (MOTAC)'s profile places the account in Malaysia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Ministry of Tourism, Arts and Culture (MOTAC) carries the blue verified badge on Instagram.
A sponsored post from Ministry of Tourism, Arts and Culture (MOTAC) is estimated at $110 to $210. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
