My Kitchen Rules GRAND FINAL! | 7.00PM Sunday on Channel 7 and 7plus! 📺
Outreach This Creator For FreeFollowers
149.7K
Following
197
Total Posts
Engagement Rate
0.77%
Avg Likes
1,075
Avg Comments
MKR is a verified Food brand on Instagram, tracked in the InstME index with 149.7K followers. MKR has shared 3,123 posts to date, currently around 2 posts a week. Typical posts draw 1,075 likes and 70 comments, putting engagement at 0.77%.
Counting 149.7K followers and 3,123 posts, Mykitchenrules sits in the InstME index as a Food account.
Compared with 1,551 other Food accounts with 100K–1M followers in the InstME index, Mykitchenrules's 0.77% engagement rate is in line with the median of 0.74%.
Comments arrive at about one per 15 likes, a sign of an unusually discussion-heavy audience.
Posting frequency for Mykitchenrules sits at about 2 posts per week.
With 149.7K followers but only 197 accounts followed back, Mykitchenrules shows the ratio of a well-established account.
Estimated sponsored-post value
$520–$970
Based on 149.7K followers and a 0.77% engagement rate, a single sponsored post by Mykitchenrules is worth an estimated $520–$970. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Mykitchenrules | Cohort median |
|---|---|---|
| Engagement rate | 0.77% | 0.74% |
| Average likes | 1,075 | 1,665 |
| Average comments | 70 | 54 |
| Posts per week | 2.22 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
MKR is a verified food brand on Instagram, with 149.7K followers.
MKR posts on Instagram as @mykitchenrules.
MKR has 149,696 followers on Instagram (149.7K) as of Jul 12, 2026.
MKR's engagement rate is 0.77%, calculated from average likes and comments per post relative to followers. That is in line with the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by MKR average 1,075 likes and 70 comments.
MKR posts about 2 times per week on average.
MKR is registered as a business account on Instagram and is verified.
MKR is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 3,123 posts.
Yes. MKR carries the blue verified badge on Instagram.
A sponsored post from MKR is estimated at $520 to $970. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
3,123
70
Posts / Week
2.22
Growth Score
15.4 / 100
Follower Ratio
759.9×
Engagement
0.02%
