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Outreach This Creator For FreeMy Baba runs a Lifestyle brand account with 21K followers on Instagram. To date My Baba has posted 1,896 times, currently around 6 posts a week. Typical posts draw 115 likes and 155 comments, putting engagement at 1.28%.
Counting 21K followers and 1,896 posts, Mybabagram sits in the InstME index as a Lifestyle account.
Benchmarked against 1,602 Lifestyle accounts with 10K–100K followers, Mybabagram posts a 1.28% engagement rate that is below the median of 3.25%.
Recent posting activity averages about 6 posts per week.
Estimated sponsored-post value
$94–$180
Based on 21K followers and a 1.28% engagement rate, a single sponsored post by Mybabagram is worth an estimated $94–$180. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Mybabagram | Cohort median |
|---|---|---|
| Engagement rate | 1.28% | 3.25% |
| Average likes | 115 | 875 |
| Average comments | 155 | 33 |
| Posts per week | 6.09 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 2, 2026
My Baba is a lifestyle brand on Instagram, with 21K followers.
My Baba posts on Instagram as @mybabagram.
My Baba has 21,041 followers on Instagram (21K) as of Sep 2, 2026.
My Baba's engagement rate is 1.28%, calculated from average likes and comments per post relative to followers. That is below the median of 3.25% for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by My Baba average 115 likes and 155 comments.
My Baba posts about 6 times per week on average.
My Baba is registered as a business account on Instagram.
My Baba is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,896 posts.
A sponsored post from My Baba is estimated at $94 to $180. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Avg Comments
155
Engagement
2.32%