Official Munster Rugby Instagram 🤝 @rugbyinmunster 🔴 |
Followers
223K
Following
350
Total Posts
Engagement Rate
0.65%
Avg Likes
1,436
Avg Comments
Munster Rugby is a verified Sports creator on Instagram based in Ireland, tracked in the InstME index with 223K followers. The account has published 9,697 posts, currently around 16 posts a week. Typical posts draw 1,436 likes and 13 comments, putting engagement at 0.65%.
Munsterrugby is a Sports account on Instagram with 223K followers and 9,697 published posts.
Compared with 319 other Sports accounts with 100K–1M followers in the InstME index, Munsterrugby's 0.65% engagement rate is in the bottom quarter (median: 1.48%).
Followers weigh in with a comment about every 115 likes, an audience that mostly engages through likes.
Recent posting activity averages about 16 posts per week, more than one per day.
With 223K followers but only 350 accounts followed back, Munsterrugby shows the ratio of a well-established account.
Estimated sponsored-post value
$780–$1,400
Based on 223K followers and a 0.65% engagement rate, a single sponsored post by Munsterrugby is worth an estimated $780–$1,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Sports creators in Ireland, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
| Metric | Munsterrugby | Cohort median |
|---|---|---|
| Engagement rate | 0.65% | 1.48% |
| Average likes | 1,436 | 4,134 |
| Average comments | 13 | 59 |
| Posts per week | 16.08 | 1.53 |
Median values from 319 Sports accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Munsterrugby | Cohort median |
|---|---|---|
| Engagement rate | 0.65% | 0.61% |
| Average likes | 1,436 | 1,436 |
| Average comments | 13 | 37 |
| Posts per week | 16.08 | 2.16 |
Median values from 51 accounts in Ireland with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Munster Rugby is a verified sports creator based in Ireland on Instagram, with 223K followers.
Munster Rugby posts on Instagram as @munsterrugby.
Munster Rugby has 222,958 followers on Instagram (223K) as of Jul 10, 2026.
Munster Rugby's engagement rate is 0.65%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.48%) for Sports accounts with 100K–1M followers in the InstME index.
Posts by Munster Rugby average 1,436 likes and 13 comments.
Munster Rugby posts about 16 times per week on average.
Munster Rugby is registered as a creator account on Instagram and is verified.
Munster Rugby is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 9,697 posts.
Munster Rugby's profile places the account in Ireland. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
9,697
13
Posts / Week
16.08
Growth Score
13 / 100
Follower Ratio
637.0×
75.9K
Engagement
0.89%
Yes. Munster Rugby carries the blue verified badge on Instagram.
A sponsored post from Munster Rugby is estimated at $780 to $1,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
