@mumstheword_pod
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Outreach This Creator For FreeMum's the Word! With Georgia Jones & Kelsey Parker is a Podcast brand on Instagram, tracked in the InstME index with 13.3K followers. The account has published 401 posts, currently around 3 posts a week. Posts average 126 likes and 2 comments, an engagement rate of 0.96%.
Mumstheword_pod has built an audience of 13.3K followers on Instagram over 401 posts as a Podcast account.
Mumstheword_pod averages 126 likes and 2 comments per post, roughly one interaction for every 104 of its followers.
Roughly one in 84 likes comes with a comment, an audience that mostly engages through likes.
Recent posting activity averages about 3 posts per week.
The account follows just 6 others against 13.3K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$47–$87
Based on 13.3K followers and a 0.96% engagement rate, a single sponsored post by Mumstheword_pod is worth an estimated $47–$87. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Podcast
| Metric | Mumstheword_pod | Cohort median |
|---|---|---|
| Engagement rate | 0.96% | 1.45% |
| Average likes | 126 | 339 |
| Average comments | 2 | 18 |
| Posts per week | 3.23 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Mum's the Word! With Georgia Jones & Kelsey Parker is a podcast brand on Instagram, with 13.3K followers.
Mum's the Word! With Georgia Jones & Kelsey Parker posts on Instagram as @mumstheword_pod.
Mum's the Word! With Georgia Jones & Kelsey Parker has 13,344 followers on Instagram (13.3K) as of Jul 16, 2026.
Mum's the Word! With Georgia Jones & Kelsey Parker's engagement rate is 0.96%, calculated from average likes and comments per post relative to followers.
Posts by Mum's the Word! With Georgia Jones & Kelsey Parker average 126 likes and 2 comments.
Mum's the Word! With Georgia Jones & Kelsey Parker posts about 3 times per week on average.
Mum's the Word! With Georgia Jones & Kelsey Parker is registered as a business account on Instagram.
Total Posts
401
Avg Comments
2
567.2K
Engagement
1.93%
Mum's the Word! With Georgia Jones & Kelsey Parker is categorized as a podcast account in the InstME index, based on the profile's bio and Instagram category across 401 posts.
A sponsored post from Mum's the Word! With Georgia Jones & Kelsey Parker is estimated at $47 to $87. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.