The Automotive Lighting Benchmark Tag us: #TeamMorimoto A Hoonigan Brand
Outreach This Creator For FreeFollowers
326.6K
Following
2.7K
Total Posts
Engagement Rate
0.11%
Avg Likes
352
Avg Comments
Morimoto Lighting is an Automotive creator based in United States, with 326.6K followers on Instagram. Morimoto Lighting has shared 10,622 posts to date, currently around 70 posts a week. Engagement runs at 0.11%, or about 352 likes and 16 comments per post.
Tracked in the InstME index, Morimotolighting is an Automotive account with 326.6K followers and a back catalogue of 10,622 posts.
Morimotolighting records a 0.11% engagement rate, in the bottom quarter (median: 1.12%) for the 1,181 Automotive accounts with 100K–1M followers tracked in the InstME index.
At one comment per 22 likes, the ratio points to a healthy amount of conversation.
Morimotolighting currently publishes about 70 posts per week, more than one per day.
Morimotolighting keeps its following list short (2,698) relative to 326.6K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,100–$2,100
Based on 326.6K followers and a 0.11% engagement rate, a single sponsored post by Morimotolighting is worth an estimated $1,100–$2,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Automotive creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
| Metric | Morimotolighting | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 1.12% |
| Average likes | 352 | 2,576 |
| Average comments | 16 | 48 |
| Posts per week | 69.91 | 1.12 |
Median values from 1,181 Automotive accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Morimotolighting | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.88% |
| Average likes | 352 | 2,169 |
| Average comments | 16 | 44 |
| Posts per week | 69.91 | 1.1 |
Median values from 287 Automotive accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Morimoto Lighting is a automotive creator based in United States on Instagram, with 326.6K followers.
Morimoto Lighting posts on Instagram as @morimotolighting.
Morimoto Lighting has 326,592 followers on Instagram (326.6K) as of Jul 15, 2026.
Morimoto Lighting's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.12%) for Automotive accounts with 100K–1M followers in the InstME index.
Posts by Morimoto Lighting average 352 likes and 16 comments.
Morimoto Lighting posts about 70 times per week on average.
Morimoto Lighting is registered as a creator account on Instagram.
Morimoto Lighting is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 10,622 posts.
Morimoto Lighting's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
10,622
16
Posts / Week
69.91
Growth Score
2.2 / 100
Follower Ratio
121.0×
Engagement
1.32%
A sponsored post from Morimoto Lighting is estimated at $1,100 to $2,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
