Sparkling homes start with Molly Maid®- let us handle the cleaning!
Outreach This Creator For FreeOn Instagram, Molly Maid is a Home & DIY brand with an audience of 6.5K. The account has published 993 posts, currently less than one post a week. Posts average 16 likes and 2 comments, an engagement rate of 0.28%.
Tracked in the InstME index, Mollymaid is a Home & DIY account with 6.5K followers and a back catalogue of 993 posts.
Against 680 Home & DIY accounts with 1K–10K followers in the InstME index, Mollymaid's 0.28% engagement rate lands in the bottom quarter (median: 3.67%).
Video posts from Mollymaid average 315.6 views.
In recent weeks Mollymaid has kept to less than one post per week.
Mollymaid scores 82/100 on InstME's audience-quality checks, with about 15% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Mollymaid keeps its following list short (19) relative to 6.5K followers, as established creators and brands tend to.
Estimated sponsored-post value
$23–$42
Based on 6.5K followers and a 0.28% engagement rate, a single sponsored post by Mollymaid is worth an estimated $23–$42. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Mollymaid | Cohort median |
|---|---|---|
| Engagement rate | 0.28% | 3.67% |
| Average likes | 16 | 96 |
| Average comments | 2 | 7 |
| Posts per week | 0.15 | 0.4 |
Median values from 680 Home & DIY accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 7, 2026
Molly Maid is a home & diy brand on Instagram, with 6.5K followers.
Molly Maid posts on Instagram as @mollymaid.
Molly Maid has 6,506 followers on Instagram (6.5K) as of Apr 7, 2026.
Molly Maid's engagement rate is 0.28%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.67%) for Home & DIY accounts with 1K–10K followers in the InstME index.
Posts by Molly Maid average 16 likes and 2 comments.
Molly Maid posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of Molly Maid's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Molly Maid is registered as a business account on Instagram.
Molly Maid is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 993 posts.
Total Posts
993
Avg Comments
2
Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
19.3K
Engagement
0.08%
A sponsored post from Molly Maid is estimated at $23 to $42. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.