Reaching 22.1K followers on Instagram, Molekül is a verified Home & DIY brand based in France. To date Molekül has posted 61 times, currently less than one post a week. Typical posts draw 1,219 likes and 56 comments, putting engagement at 5.76%.
On Instagram, Molekul_records runs a Home & DIY account that has published 61 posts and gathered 22.1K followers.
For Home & DIY accounts with 10K–100K followers, Molekul_records's 5.76% engagement rate is in the top quarter (median: 0.75%), a read from 1,345 accounts in the InstME index.
At one comment per 22 likes, the ratio points to a healthy amount of conversation.
In recent weeks Molekul_records has kept to less than one post per week.
Molekul_records follows only 153 accounts while being followed by 22.1K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$310–$580
Based on 22.1K followers and a 5.76% engagement rate, a single sponsored post by Molekul_records is worth an estimated $310–$580. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in France, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Molekul_records | Cohort median |
|---|---|---|
| Engagement rate | 5.76% | 0.75% |
| Average likes | 1,219 | 200 |
| Average comments | 56 | 9 |
| Posts per week | 0.66 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Molekul_records | Cohort median |
|---|---|---|
| Engagement rate | 5.76% | 1.5% |
| Average likes | 1,219 | 347 |
| Average comments | 56 | 16 |
| Posts per week | 0.66 | 0.82 |
Median values from 1,812 accounts in France with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 4, 2026
Molekül is a verified home & diy brand based in France on Instagram, with 22.1K followers.
Molekül posts on Instagram as @molekul_records.
Molekül has 22,123 followers on Instagram (22.1K) as of Sep 4, 2026.
Molekül's engagement rate is 5.76%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Molekül average 1,219 likes and 56 comments.
Molekül posts less than once a week on average.
Molekül is registered as a business account on Instagram and is verified.
Molekül is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 61 posts.
Label from Paris 💿 Second home: @atom.diaeresis Warpfit - Goodies EP [FLIP001] ⬇️
Total Posts
61
Avg Comments
56
Engagement
1.97%
Molekül's profile places the account in France. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Molekül carries the blue verified badge on Instagram.
A sponsored post from Molekül is estimated at $310 to $580. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
