79 acres of beauty in the heart of St. Louis.
Outreach This Creator For FreeFollowers
128.7K
Following
827
Total Posts
Engagement Rate
0.21%
Avg Likes
264
Avg Comments
Reaching 128.7K followers on Instagram, Missouri Botanical Garden is a Beauty brand based in United States. Content spans beauty and art. The account has published 4,080 posts, currently around 1 post a week. Typical posts draw 264 likes and 7 comments, putting engagement at 0.21%.
Mobotgarden shows up in the InstME index as a Beauty account, 128.7K followers, 4,080 posts.
For Beauty accounts with 100K–1M followers, Mobotgarden's 0.21% engagement rate is below the median of 0.47%, a read from 1,553 accounts in the InstME index.
For roughly every 38 likes there is one comment, a healthy amount of conversation.
Over recent weeks, Mobotgarden has published about one post per week.
InstME estimates 15% of Mobotgarden's followers are low-quality or inactive, for an audience-quality score of 82/100, a strong signal of genuine reach.
Mobotgarden follows only 827 accounts while being followed by 128.7K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$450–$840
Based on 128.7K followers and a 0.21% engagement rate, a single sponsored post by Mobotgarden is worth an estimated $450–$840. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Mobotgarden | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 0.47% |
| Average likes | 264 | 1,059 |
| Average comments | 7 | 46 |
| Posts per week | 1.26 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Mobotgarden | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 0.44% |
| Average likes | 264 | 978 |
| Average comments | 7 | 55 |
| Posts per week | 1.26 | 0.67 |
Median values from 247 Beauty accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Missouri Botanical Garden is a beauty brand based in United States on Instagram, with 128.7K followers.
Missouri Botanical Garden posts on Instagram as @mobotgarden.
Missouri Botanical Garden has 128,694 followers on Instagram (128.7K) as of Jul 12, 2026.
Missouri Botanical Garden's engagement rate is 0.21%, calculated from average likes and comments per post relative to followers. That is below the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by Missouri Botanical Garden average 264 likes and 7 comments.
Missouri Botanical Garden posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 15% of Missouri Botanical Garden's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Missouri Botanical Garden is registered as a business account on Instagram.
4,080
7
Posts / Week
1.26
Growth Score
4.2 / 100
ER Rank
19th
Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Art
Engagement
0.03%
Missouri Botanical Garden is categorized as a beauty and art account in the InstME index, based on the profile's bio and Instagram category across 4,080 posts.
Missouri Botanical Garden's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Missouri Botanical Garden is estimated at $450 to $840. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
