LAYLAY runs a Beauty creator account with 97.9K followers on Instagram. The account has published 11 posts, currently less than one post a week. Engagement runs at 0.44%, or about 383 likes and 52 comments per post.
The Beauty account Misslaytrel has posted 11 times on Instagram and drawn 97.9K followers.
Misslaytrel's 0.44% engagement rate is below the median of 0.57% among Beauty accounts with 10K–100K followers, measured across 5,414 accounts in the InstME index.
One comment lands for every 7 likes, which reads as an unusually discussion-heavy audience.
Misslaytrel maintains a rhythm of less than one post per week.
The account follows just 436 others against 97.9K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$340–$640
Based on 97.9K followers and a 0.44% engagement rate, a single sponsored post by Misslaytrel is worth an estimated $340–$640. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
| Metric | Misslaytrel | Cohort median |
|---|---|---|
| Engagement rate | 0.44% | 0.57% |
| Average likes | 383 | 134 |
| Average comments | 52 | 12 |
| Posts per week | 0.04 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 30, 2026
LAYLAY is a beauty creator on Instagram, with 97.9K followers.
LAYLAY posts on Instagram as @misslaytrel.
LAYLAY has 97,850 followers on Instagram (97.9K) as of Aug 30, 2026.
LAYLAY's engagement rate is 0.44%, calculated from average likes and comments per post relative to followers. That is below the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by LAYLAY average 383 likes and 52 comments.
LAYLAY posts less than once a week on average.
LAYLAY is registered as a creator account on Instagram.
LAYLAY is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 11 posts.
Total Posts
11
Avg Comments
52
Engagement
0.19%
A sponsored post from LAYLAY is estimated at $340 to $640. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
