Founder + Creative Director of @millanethelabel ✉️
Followers
1.4M
Following
141
Total Posts
Engagement Rate
3.23%
Avg Likes
45,021
Avg Comments
Millane is a verified Business brand, with 1.4M followers on Instagram. To date Millane has posted 190 times, currently around 2 posts a week. Posts average 45,021 likes and 75 comments, an engagement rate of 3.23%.
On Instagram, Millane runs a Business account that has published 190 posts and gathered 1.4M followers.
For Business accounts with over 1M followers, Millane's 3.23% engagement rate is in the top quarter (median: 1.08%), a read from 575 accounts in the InstME index.
The audience comments once per 598 likes on average, an audience that mostly engages through likes.
Over recent weeks, Millane has published about one post per week.
Millane follows only 141 accounts while being followed by 1.4M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$16,000–$29,000
Based on 1.4M followers and a 3.23% engagement rate, a single sponsored post by Millane is worth an estimated $16,000–$29,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Millane | Cohort median |
|---|---|---|
| Engagement rate | 3.23% | 1.08% |
| Average likes | 45,021 | 29,775 |
| Average comments | 75 | 402 |
| Posts per week | 1.64 | 0.47 |
Median values from 575 Business accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Millane is a verified business brand on Instagram, with 1.4M followers.
Millane has 1,394,671 followers on Instagram (1.4M) as of Jul 15, 2026.
Millane's engagement rate is 3.23%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.08%) for Business accounts with over 1M followers in the InstME index.
Posts by Millane average 45,021 likes and 75 comments.
Millane posts about 2 times per week on average.
Millane is registered as a business account on Instagram and is verified.
Millane is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 190 posts.
Yes. Millane carries the blue verified badge on Instagram.
A sponsored post from Millane is estimated at $16,000 to $29,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
190
75
Posts / Week
1.64
Growth Score
64.6 / 100
Follower Ratio
9891.3×
Engagement
6.14%
