beauty theorist πβ.Λ MSc historian @groundsilk @linenservice mise en scene @substack mikai@franklynsforum.com
substack.com/@mikaimcdermott?r=4au7kx&utm_medium=ios&utm_source=stories&shareImageVariant=imageFollowers
187.3K
Following
682
Total Posts
Engagement Rate
1.05%
Avg Likes
1,946
Avg Comments
With 187.3K followers across 774 posts, @mikaimcdermott is one of the Beauty accounts tracked in the InstME index.
@mikaimcdermott has an engagement rate of 1.05%, which is above the median of 0.57% for Beauty accounts with 100Kβ1M followers, based on 700 accounts in the InstME index.
Followers leave about one comment for every 161 likes β an audience that mostly engages through likes.
@mikaimcdermott currently publishes about 8 posts per week β more than one per day.
The account follows just 682 others against 187.3K followers β a ratio typical of established creators and brands.
| Metric | @mikaimcdermott | Cohort median |
|---|---|---|
| Engagement rate | 1.05% | 0.57% |
| Average likes | 1,946 | 1,261 |
| Average comments | 12 | 53 |
| Posts per week | 8.26 | 0.93 |
Median values from 700 Beauty accounts with 100Kβ1M followers in the InstME index, refreshed Jul 11, 2026.
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@mikaimcdermott has 187,272 followers on Instagram (187.3K) as of Jul 9, 2026.
@mikaimcdermott's engagement rate is 1.05%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 100Kβ1M followers in the InstME index.
Posts by @mikaimcdermott average 1,946 likes and 12 comments.
@mikaimcdermott posts about 8 times per week on average.
@mikaimcdermott is registered as a creator account on Instagram and is verified.
774
12
Avg Views
0
Posts / Week
8.26
Growth Score
21 / 100
Engagement
0%