It’s a lifestyle 🍊 Customer service:
Outreach This Creator For FreeReaching 157.4K followers on Instagram, MIDNIGHT ORGANIC is a Lifestyle brand. MIDNIGHT ORGANIC has shared 286 posts to date, currently less than one post a week. Posts average 10,822 likes and 164 comments, an engagement rate of 6.98%.
Midnightorganicbrand shows up in the InstME index as a Lifestyle account, 157.4K followers, 286 posts.
Midnightorganicbrand has an engagement rate of 6.98%, which is above the median of 2.99% for Lifestyle accounts with 100K–1M followers, based on 826 accounts in the InstME index.
At one comment per 66 likes, the ratio points to an audience that mostly engages through likes.
Over recent weeks, Midnightorganicbrand has published less than one post per week.
InstME's audience-quality checks score Midnightorganicbrand at 94/100, with an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$2,200–$4,100
Based on 157.4K followers and a 6.98% engagement rate, a single sponsored post by Midnightorganicbrand is worth an estimated $2,200–$4,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Midnightorganicbrand | Cohort median |
|---|---|---|
| Engagement rate | 6.98% | 2.99% |
| Average likes | 10,822 | 7,188 |
| Average comments | 164 | 111 |
| Posts per week | 0.4 | 0.47 |
Median values from 826 Lifestyle accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
MIDNIGHT ORGANIC is a lifestyle brand on Instagram, with 157.4K followers.
MIDNIGHT ORGANIC posts on Instagram as @midnightorganicbrand.
MIDNIGHT ORGANIC has 157,350 followers on Instagram (157.4K) as of Jul 15, 2026.
MIDNIGHT ORGANIC's engagement rate is 6.98%, calculated from average likes and comments per post relative to followers. That is above the median of 2.99% for Lifestyle accounts with 100K–1M followers in the InstME index.
Posts by MIDNIGHT ORGANIC average 10,822 likes and 164 comments.
MIDNIGHT ORGANIC posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of MIDNIGHT ORGANIC's followers are low-quality or inactive, giving an audience-quality score of 94/100.
MIDNIGHT ORGANIC is registered as a business account on Instagram.
MIDNIGHT ORGANIC is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 286 posts.
Total Posts
286
Avg Comments
164
Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Engagement
9.76%
A sponsored post from MIDNIGHT ORGANIC is estimated at $2,200 to $4,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.