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mid-day is a verified News & media website creator based in India. The account has built 243.8K followers on Instagram. The account has published 48,096 posts, currently around 84 posts a week. Engagement runs at 0.03%, or about 79 likes and 4 comments per post.
Middayindia has built an audience of 243.8K followers on Instagram over 48,096 posts as a News & media website account.
Middayindia's average post pulls 79 likes and 4 comments, roughly one interaction per 2,952 followers.
Roughly one in 22 likes comes with a comment, a healthy amount of conversation.
Middayindia's videos average 9.9K views per post.
Recent posting activity averages about 84 posts per week, more than one per day.
The account follows just 64 others against 243.8K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$850–$1,600
Based on 243.8K followers and a 0.03% engagement rate, a single sponsored post by Middayindia is worth an estimated $850–$1,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: News & media website
| Metric | Middayindia | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 1.25% |
| Average likes | 79 | 2,985 |
| Average comments | 4 | 73 |
| Posts per week | 84 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Middayindia | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 1.49% |
| Average likes | 79 | 3,406 |
| Average comments | 4 | 60 |
| Posts per week | 84 | 0.75 |
Median values from 545 accounts in India with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
mid-day is a verified news & media website creator based in India on Instagram, with 243.8K followers.
mid-day posts on Instagram as @middayindia.
mid-day has 243,832 followers on Instagram (243.8K) as of Jul 15, 2026.
mid-day's engagement rate is 0.03%, calculated from average likes and comments per post relative to followers.
Posts by mid-day average 79 likes and 4 comments.
mid-day posts about 84 times per week on average.
mid-day is registered as a creator account on Instagram and is verified.
mid-day is categorized as a news & media website account in the InstME index, based on the profile's bio and Instagram category across 48,096 posts.
mid-day's profile places the account in India. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
4
Engagement
0.05%
Yes. mid-day carries the blue verified badge on Instagram.
A sponsored post from mid-day is estimated at $850 to $1,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
