@mdvcustomcakes
Explore Business CreatorsDirector @rss_ageless Celebrity Cake Artist Founder/CEO of @letscreateinc Author Philanthropist Featured @vh1 @telemundo47 @bethertv...
Followers
39.1K
Following
7.4K
Total Posts
Engagement Rate
0.43%
Avg Likes
146
Avg Comments
Melody D. Velez (MDV Custom Cakes) is a Business brand. The account has built 39.1K followers on Instagram. Content spans business and art. The account has published 4,910 posts, currently less than one post a week. Engagement runs at 0.43%, or about 146 likes and 21 comments per post.
As a Business account, Mdvcustomcakes reaches 39.1K followers on Instagram across 4,910 published posts.
Mdvcustomcakes's 0.43% engagement rate is below the median of 1.46% among Business accounts with 10K–100K followers, measured across 5,335 accounts in the InstME index.
Followers weigh in with a comment about every 7 likes, an unusually discussion-heavy audience.
Recent posting activity averages less than one post per week.
Estimated sponsored-post value
$140–$250
Based on 39.1K followers and a 0.43% engagement rate, a single sponsored post by Mdvcustomcakes is worth an estimated $140–$250. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Art
| Metric | Mdvcustomcakes | Cohort median |
|---|---|---|
| Engagement rate | 0.43% | 1.46% |
| Average likes | 146 | 334 |
| Average comments | 21 | 22 |
| Posts per week | 0.06 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Melody D. Velez (MDV Custom Cakes) is a business brand on Instagram, with 39.1K followers.
Melody D. Velez (MDV Custom Cakes) posts on Instagram as @mdvcustomcakes.
Melody D. Velez (MDV Custom Cakes) has 39,065 followers on Instagram (39.1K) as of Jul 16, 2026.
Melody D. Velez (MDV Custom Cakes)'s engagement rate is 0.43%, calculated from average likes and comments per post relative to followers. That is below the median of 1.46% for Business accounts with 10K–100K followers in the InstME index.
Posts by Melody D. Velez (MDV Custom Cakes) average 146 likes and 21 comments.
Melody D. Velez (MDV Custom Cakes) posts less than once a week on average.
Melody D. Velez (MDV Custom Cakes) is registered as a business account on Instagram.
Melody D. Velez (MDV Custom Cakes) is categorized as a business and art account in the InstME index, based on the profile's bio and Instagram category across 4,910 posts.
4,910
21
Posts / Week
0.06
Growth Score
8.6 / 100
Follower Ratio
5.3×
Engagement
12.43%
A sponsored post from Melody D. Velez (MDV Custom Cakes) is estimated at $140 to $250. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
