NYT bestselling, fun math books written by @danicamckellar for ages 0-16 & math memes! MckellarMath.com 🙌
McKellar Math is a verified Education brand on Instagram, tracked in the InstME index with 11.9K followers. The account has published 1,095 posts, currently less than one post a week. Engagement runs at 2.6%, or about 291 likes and 18 comments per post.
The Education account Mckellarmath has posted 1,095 times on Instagram and drawn 11.9K followers.
Among 962 Education accounts with 10K–100K followers in the InstME index, Mckellarmath's 2.6% engagement rate comes in above the median of 1.3%.
Followers weigh in with a comment about every 16 likes, an unusually discussion-heavy audience.
Mckellarmath's videos average 1.9K views per post.
Recent posting activity averages less than one post per week.
The account follows just 41 others against 11.9K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$110–$200
Based on 11.9K followers and a 2.6% engagement rate, a single sponsored post by Mckellarmath is worth an estimated $110–$200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Roughly balanced · mostly 18–34
Typical for Education creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Education
| Metric | Mckellarmath | Cohort median |
|---|---|---|
| Engagement rate | 2.6% | 1.3% |
| Average likes | 291 | 368 |
| Average comments | 18 | 8 |
| Posts per week | 0.1 | 1.06 |
Median values from 962 Education accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 24, 2026
McKellar Math is a verified education brand on Instagram, with 11.9K followers.
McKellar Math posts on Instagram as @mckellarmath.
McKellar Math has 11,870 followers on Instagram (11.9K) as of Sep 24, 2026.
McKellar Math's engagement rate is 2.6%, calculated from average likes and comments per post relative to followers. That is above the median of 1.3% for Education accounts with 10K–100K followers in the InstME index.
Posts by McKellar Math average 291 likes and 18 comments.
McKellar Math posts less than once a week on average.
McKellar Math is registered as a business account on Instagram and is verified.
McKellar Math is categorized as an education account in the InstME index, based on the profile's bio and Instagram category across 1,095 posts.
Yes. McKellar Math carries the blue verified badge on Instagram.
Total Posts
1,095
Avg Comments
18
35.1K
Engagement
29.45%
A sponsored post from McKellar Math is estimated at $110 to $200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
