Encinitas Skate Shop since 1987. ⚡️ NEW LOCATION ⬇️
Outreach This Creator For FreeMcGills Skateshop runs a Fashion brand account based in United States with 18.3K followers on Instagram. To date McGills Skateshop has posted 316 times, currently less than one post a week. Typical posts draw 79 likes and 2 comments, putting engagement at 0.44%.
The Fashion account Mcgillsskateshop has posted 316 times on Instagram and drawn 18.3K followers.
Among 7,395 Fashion accounts with 10K–100K followers in the InstME index, Mcgillsskateshop's 0.44% engagement rate comes in below the median of 1.09%.
One comment lands for every 35 likes, which reads as a healthy amount of conversation.
Lately Mcgillsskateshop has been publishing less than one post per week.
At 94/100 on audience quality, Mcgillsskateshop carries an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$64–$120
Based on 18.3K followers and a 0.44% engagement rate, a single sponsored post by Mcgillsskateshop is worth an estimated $64–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Mcgillsskateshop | Cohort median |
|---|---|---|
| Engagement rate | 0.44% | 1.09% |
| Average likes | 79 | 243 |
| Average comments | 2 | 19 |
| Posts per week | 0.76 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Mcgillsskateshop | Cohort median |
|---|---|---|
| Engagement rate | 0.44% | 0.83% |
| Average likes | 79 | 150 |
| Average comments | 2 | 13 |
| Posts per week | 0.76 | 0.47 |
Median values from 1,120 Fashion accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
McGills Skateshop is a fashion brand based in United States on Instagram, with 18.3K followers.
McGills Skateshop posts on Instagram as @mcgillsskateshop.
McGills Skateshop has 18,338 followers on Instagram (18.3K) as of Jul 16, 2026.
McGills Skateshop's engagement rate is 0.44%, calculated from average likes and comments per post relative to followers. That is below the median of 1.09% for Fashion accounts with 10K–100K followers in the InstME index.
Posts by McGills Skateshop average 79 likes and 2 comments.
McGills Skateshop posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of McGills Skateshop's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Total Posts
316
Avg Comments
2
Predominantly women · mostly 18–34
Typical for Fashion creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Engagement
1.83%
McGills Skateshop is registered as a business account on Instagram.
McGills Skateshop is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 316 posts.
McGills Skateshop's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from McGills Skateshop is estimated at $64 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
