the FIFA World Cup™ Meal kicks off June 10
Outreach This Creator For FreeFollowers
258.1K
Following
250
Total Posts
Engagement Rate
0.18%
Avg Likes
444
Avg Comments
McDonald's Australia runs a verified business account account with 258.1K followers on Instagram. McDonald's Australia has shared 2,420 posts to date, currently around 6 posts a week. Posts average 444 likes and 20 comments, an engagement rate of 0.18%.
Mcdonaldsau is a business account whose 2,420 posts have grown a following of 258.1K on Instagram.
An engagement rate of 0.18% puts Mcdonaldsau in the bottom 16% for accounts with 100K–1M followers tracked by InstME.
Roughly one in 22 likes comes with a comment, a healthy amount of conversation.
Recent posting activity averages about 6 posts per week.
Mcdonaldsau's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
With 258.1K followers but only 250 accounts followed back, Mcdonaldsau shows the ratio of a well-established account.
Estimated sponsored-post value
$900–$1,700
Based on 258.1K followers and a 0.18% engagement rate, a single sponsored post by Mcdonaldsau is worth an estimated $900–$1,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Mcdonaldsau | Cohort median |
|---|---|---|
| Engagement rate | 0.18% | 1.25% |
| Average likes | 444 | 2,985 |
| Average comments | 20 | 73 |
| Posts per week | 6.41 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 10, 2026
McDonald's Australia is a verified Instagram brand on Instagram, with 258.1K followers.
McDonald's Australia posts on Instagram as @mcdonaldsau.
McDonald's Australia has 258,141 followers on Instagram (258.1K) as of Jul 10, 2026.
McDonald's Australia's engagement rate is 0.18%, calculated from average likes and comments per post relative to followers.
Posts by McDonald's Australia average 444 likes and 20 comments.
McDonald's Australia posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 0% of McDonald's Australia's followers are low-quality or inactive, giving an audience-quality score of 100/100.
McDonald's Australia is registered as a business account on Instagram and is verified.
Yes. McDonald's Australia carries the blue verified badge on Instagram.
2,420
20
Posts / Week
6.41
Growth Score
3.6 / 100
ER Rank
16th
Engagement
1.35%
A sponsored post from McDonald's Australia is estimated at $900 to $1,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
