Reaching 303.6K followers on Instagram, Maui Jim is a verified Shopping & retail brand based in United States. To date Maui Jim has posted 315 times, currently around 5 posts a week. Engagement runs at 0.41%, or about 1,228 likes and 27 comments per post.
Tracked in the InstME index, Mauijim is a Shopping & retail account with 303.6K followers and a back catalogue of 315 posts.
Mauijim earns a 0.41% engagement rate, below the median across accounts with 100K–1M followers in the InstME index.
Followers leave about one comment for every 45 likes, a healthy amount of conversation.
Mauijim currently publishes about 5 posts per week.
InstME estimates 0% of Mauijim's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Mauijim keeps its following list short (39) relative to 303.6K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,100–$2,000
Based on 303.6K followers and a 0.41% engagement rate, a single sponsored post by Mauijim is worth an estimated $1,100–$2,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Shopping & retail
| Metric | Mauijim | Cohort median |
|---|---|---|
| Engagement rate | 0.41% | 1.25% |
| Average likes | 1,228 | 2,985 |
| Average comments | 27 | 73 |
| Posts per week | 4.68 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Mauijim | Cohort median |
|---|---|---|
| Engagement rate | 0.41% | 0.86% |
| Average likes | 1,228 | 2,003 |
| Average comments | 27 | 56 |
| Posts per week | 4.68 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Maui Jim is a verified shopping & retail brand based in United States on Instagram, with 303.6K followers.
Maui Jim posts on Instagram as @mauijim.
Maui Jim has 303,628 followers on Instagram (303.6K) as of Jul 11, 2026.
Maui Jim's engagement rate is 0.41%, calculated from average likes and comments per post relative to followers.
Posts by Maui Jim average 1,228 likes and 27 comments.
Maui Jim posts about 5 times per week on average.
InstME's audience-quality analysis estimates about 0% of Maui Jim's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Maui Jim is registered as a business account on Instagram and is verified.
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Total Posts
315
Avg Comments
27
Engagement
0.11%
Maui Jim is categorized as a shopping & retail account in the InstME index, based on the profile's bio and Instagram category across 315 posts.
Maui Jim's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Maui Jim carries the blue verified badge on Instagram.
A sponsored post from Maui Jim is estimated at $1,100 to $2,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
