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matthew herbert is a verified Music creator. The account has built 22.4K followers on Instagram. The account posts mainly around music and art topics. The account has published 884 posts, currently around 1 post a week. Engagement runs at 1%, or about 216 likes and 7 comments per post.
Matthewherbertmusic is a Music account on Instagram with 22.4K followers and 884 published posts.
Compared with 17,051 other Music accounts with 10K–100K followers in the InstME index, Matthewherbertmusic's 1% engagement rate is below the median of 2.47%.
Comments arrive at about one per 30 likes, a sign of a healthy amount of conversation.
Recent posting activity averages about one post per week.
Estimated sponsored-post value
$78–$150
Based on 22.4K followers and a 1% engagement rate, a single sponsored post by Matthewherbertmusic is worth an estimated $78–$150. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Art
| Metric | Matthewherbertmusic | Cohort median |
|---|---|---|
| Engagement rate | 1% | 2.47% |
| Average likes | 216 | 535 |
| Average comments | 7 | 35 |
| Posts per week | 1.25 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 18, 2026
matthew herbert is a verified music creator on Instagram, with 22.4K followers.
matthew herbert posts on Instagram as @matthewherbertmusic.
matthew herbert has 22,350 followers on Instagram (22.4K) as of Sep 18, 2026.
matthew herbert's engagement rate is 1%, calculated from average likes and comments per post relative to followers. That is below the median of 2.47% for Music accounts with 10K–100K followers in the InstME index.
Posts by matthew herbert average 216 likes and 7 comments.
matthew herbert posts about 1 time per week on average.
matthew herbert is registered as a creator account on Instagram and is verified.
matthew herbert is categorized as a music and art account in the InstME index, based on the profile's bio and Instagram category across 884 posts.
Yes. matthew herbert carries the blue verified badge on Instagram.
Total Posts
884
Avg Comments
7
Engagement
1.01%
A sponsored post from matthew herbert is estimated at $78 to $150. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
