The official page of matcha. For the obsessed 🍵
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19.8K
Following
30
Total Posts
Engagement Rate
3.37%
Avg Likes
654
Avg Comments
Reaching 19.8K followers on Instagram, Matcha is an Instagram creator. To date Matcha has posted 86 times, currently less than one post a week. Posts average 654 likes and 12 comments, an engagement rate of 3.37%.
On Instagram, Matcha runs a creator account that has published 86 posts and gathered 19.8K followers.
Matcha's posts draw around 654 likes and 12 comments each, close to one interaction for every 30 followers.
For roughly every 54 likes there is one comment, a healthy amount of conversation.
Matcha currently publishes less than one post per week.
Matcha follows only 30 accounts while being followed by 19.8K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$230–$430
Based on 19.8K followers and a 3.37% engagement rate, a single sponsored post by Matcha is worth an estimated $230–$430. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Matcha | Cohort median |
|---|---|---|
| Engagement rate | 3.37% | 1.45% |
| Average likes | 654 | 339 |
| Average comments | 12 | 18 |
| Posts per week | 0.03 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Matcha is a Instagram creator on Instagram, with 19.8K followers.
Matcha has 19,796 followers on Instagram (19.8K) as of Jul 11, 2026.
Matcha's engagement rate is 3.37%, calculated from average likes and comments per post relative to followers.
Posts by Matcha average 654 likes and 12 comments.
Matcha posts less than once a week on average.
Matcha is registered as a creator account on Instagram.
A sponsored post from Matcha is estimated at $230 to $430. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
86
12
Posts / Week
0.03
Growth Score
67.4 / 100
Follower Ratio
659.9×
59.3K
Engagement
0.03%
