Making delicious stock for everyone regardless of dietary constraints and lifestyle choices.
Outreach This Creator For FreeFollowers
2.5K
Following
229
Total Posts
Engagement Rate
1.24%
Avg Likes
30
Avg Comments
Massel Stock & Bouillon is a Lifestyle brand based in Australia, with 2.5K followers on Instagram. To date Massel Stock & Bouillon has posted 328 times, currently around 2 posts a week. Typical posts draw 30 likes and 1 comments, putting engagement at 1.24%.
Masselfoods operates a Lifestyle account on Instagram, pairing 2.5K followers with 328 posts.
Against 1,730 Lifestyle accounts with 1K–10K followers in the InstME index, Masselfoods's 1.24% engagement rate lands in the bottom quarter (median: 6.8%).
The like-to-comment split is roughly 26 to one, indicating a healthy amount of conversation.
Masselfoods's recent cadence works out to about 2 posts per week.
Estimated sponsored-post value
$11–$20
Based on 2.5K followers and a 1.24% engagement rate, a single sponsored post by Masselfoods is worth an estimated $11–$20. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Masselfoods | Cohort median |
|---|---|---|
| Engagement rate | 1.24% | 6.8% |
| Average likes | 30 | 170 |
| Average comments | 1 | 16 |
| Posts per week | 2.21 | 0.22 |
Median values from 1,730 Lifestyle accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Masselfoods | Cohort median |
|---|---|---|
| Engagement rate | 1.24% | 2.53% |
| Average likes | 30 | 73 |
| Average comments | 1 | 7 |
| Posts per week | 2.21 | 0.46 |
Median values from 1,154 accounts in Australia with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Massel Stock & Bouillon is a lifestyle brand based in Australia on Instagram, with 2.5K followers.
Massel Stock & Bouillon posts on Instagram as @masselfoods.
Massel Stock & Bouillon has 2,508 followers on Instagram (2.5K) as of Jul 13, 2026.
Massel Stock & Bouillon's engagement rate is 1.24%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 6.8%) for Lifestyle accounts with 1K–10K followers in the InstME index.
Posts by Massel Stock & Bouillon average 30 likes and 1 comments.
Massel Stock & Bouillon posts about 2 times per week on average.
Massel Stock & Bouillon is registered as a business account on Instagram.
Massel Stock & Bouillon is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 328 posts.
328
1
Posts / Week
2.21
Growth Score
24.8 / 100
Follower Ratio
11.0×
3K
Engagement
4.04%
Massel Stock & Bouillon's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Massel Stock & Bouillon is estimated at $11 to $20. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
