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Martell Nigeria is a verified business account based in South Africa, with 65.1K followers on Instagram. The account has published 472 posts, currently around 4 posts a week. Typical posts draw 416 likes and 9 comments, putting engagement at 0.65%.
Tracked in the InstME index, Martellnigeria is a business account with 65.1K followers and a back catalogue of 472 posts.
Measured against other accounts with 10K–100K followers, Martellnigeria's 0.65% engagement rate lands below the median.
The audience comments once per 45 likes on average, a healthy amount of conversation.
Martellnigeria currently publishes about 4 posts per week.
InstME estimates 0% of Martellnigeria's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Martellnigeria keeps its following list short (13) relative to 65.1K followers, as established creators and brands tend to.
Estimated sponsored-post value
$230–$420
Based on 65.1K followers and a 0.65% engagement rate, a single sponsored post by Martellnigeria is worth an estimated $230–$420. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Martellnigeria | Cohort median |
|---|---|---|
| Engagement rate | 0.65% | 1.45% |
| Average likes | 416 | 339 |
| Average comments | 9 | 18 |
| Posts per week | 4.15 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Martellnigeria | Cohort median |
|---|---|---|
| Engagement rate | 0.65% | 0.92% |
| Average likes | 416 | 241 |
| Average comments | 9 | 13 |
| Posts per week | 4.15 | 0.61 |
Median values from 449 accounts in South Africa with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Martell Nigeria is a verified Instagram brand based in South Africa on Instagram, with 65.1K followers.
Martell Nigeria posts on Instagram as @martellnigeria.
Martell Nigeria has 65,142 followers on Instagram (65.1K) as of Jul 16, 2026.
Martell Nigeria's engagement rate is 0.65%, calculated from average likes and comments per post relative to followers.
Posts by Martell Nigeria average 416 likes and 9 comments.
Martell Nigeria posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 0% of Martell Nigeria's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Martell Nigeria is registered as a business account on Instagram and is verified.
Martell Nigeria's profile places the account in South Africa. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
472
Avg Comments
9
Engagement
0.04%
Yes. Martell Nigeria carries the blue verified badge on Instagram.
A sponsored post from Martell Nigeria is estimated at $230 to $420. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
