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Mark Formelle / Марк Формэль is a verified Fashion brand based in Russia. The account has built 1.2M followers on Instagram. The account has published 7,367 posts, currently around 20 posts a week. Typical posts draw 766 likes and 33 comments, putting engagement at 0.07%.
Markformelle has built an audience of 1.2M followers on Instagram over 7,367 posts as a Fashion account.
Markformelle's 0.07% engagement rate is in the bottom quarter (median: 0.52%) among Fashion accounts with over 1M followers, measured across 424 accounts in the InstME index.
Followers weigh in with a comment about every 23 likes, a healthy amount of conversation.
Posting frequency for Markformelle sits at about 20 posts per week, more than one per day.
The account follows just 77 others against 1.2M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$4,100–$7,600
Based on 1.2M followers and a 0.07% engagement rate, a single sponsored post by Markformelle is worth an estimated $4,100–$7,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators in Russia, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
| Metric | Markformelle | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 0.52% |
| Average likes | 766 | 9,959 |
| Average comments | 33 | 187 |
| Posts per week | 20.42 | 1.86 |
Median values from 424 Fashion accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 21, 2026
Mark Formelle / Марк Формэль is a verified fashion brand based in Russia on Instagram, with 1.2M followers.
Mark Formelle / Марк Формэль posts on Instagram as @markformelle.
Mark Formelle / Марк Формэль has 1,175,017 followers on Instagram (1.2M) as of Sep 21, 2026.
Mark Formelle / Марк Формэль's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.52%) for Fashion accounts with over 1M followers in the InstME index.
Posts by Mark Formelle / Марк Формэль average 766 likes and 33 comments.
Mark Formelle / Марк Формэль posts about 20 times per week on average.
Mark Formelle / Марк Формэль is registered as a business account on Instagram and is verified.
Mark Formelle / Марк Формэль is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 7,367 posts.
Total Posts
7,367
Avg Comments
33
578.5K
Engagement
0.27%
Mark Formelle / Марк Формэль's profile places the account in Russia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Mark Formelle / Марк Формэль carries the blue verified badge on Instagram.
A sponsored post from Mark Formelle / Марк Формэль is estimated at $4,100 to $7,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
