Classic cuisine & incredible flavours that turn ordinary foods into extraordinary dishes. 🍴
www.hellmanns.com/uk/hellmanns-and-maille-festive-competition-terms-and-conditions.htmlFollowers
13.3K
Following
285
Total Posts
Engagement Rate
1.7%
Avg Likes
156
Avg Comments
Maille is a Food account on Instagram with 13.3K followers and 345 published posts.
Maille has an engagement rate of 1.7%, which is above the median of 0.9% for Food accounts with 10K–100K followers, based on 2,352 accounts in the InstME index.
Followers leave about one comment for every 2 likes — an unusually discussion-heavy audience.
Video posts from Maille average 1K views.
Maille currently publishes less than one post per week.
| Metric | Maille | Cohort median |
|---|---|---|
| Engagement rate | 1.7% | 0.9% |
| Average likes | 156 | 206 |
| Average comments | 71 | 12 |
| Posts per week | 0.32 | 0.74 |
Median values from 2,352 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 12, 2026
Maille has 13,317 followers on Instagram (13.3K) as of Jul 12, 2026.
Maille's engagement rate is 1.7%, calculated from average likes and comments per post relative to followers. That is above the median of 0.9% for Food accounts with 10K–100K followers in the InstME index.
Posts by Maille average 156 likes and 71 comments.
Maille posts less than once a week on average.
Maille is registered as a business account on Instagram and is verified.
345
71
Avg Views
1,027
Posts / Week
0.32
Growth Score
34 / 100
Followers
39.6K
Engagement
0.55%
