The world’s greatest marathon. 🌍 The 2027 Double TCS London Marathon takes place on Saturday 24 April and Sunday 25 April 2027.
Followers
589.2K
Following
831
Total Posts
Engagement Rate
4.48%
Avg Likes
25,836
Avg Comments
On Instagram, TCS London Marathon is a verified Sports Event brand based in United Kingdom with an audience of 589.2K. The account has published 3,770 posts, currently around 1 post a week. Typical posts draw 25,836 likes and 568 comments, putting engagement at 4.48%.
With 589.2K followers across 3,770 posts, Londonmarathon is one of the Sports Event accounts tracked in the InstME index.
Measured against other accounts with 100K–1M followers, Londonmarathon's 4.48% engagement rate lands in the top 23%.
For roughly every 45 likes there is one comment, a healthy amount of conversation.
Londonmarathon keeps a posting cadence of about one post per week.
InstME's audience-quality checks score Londonmarathon at 100/100, with an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Londonmarathon keeps its following list short (831) relative to 589.2K followers, as established creators and brands tend to.
Estimated sponsored-post value
$8,200–$15,000
Based on 589.2K followers and a 4.48% engagement rate, a single sponsored post by Londonmarathon is worth an estimated $8,200–$15,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Sports Event
| Metric | Londonmarathon | Cohort median |
|---|---|---|
| Engagement rate | 4.48% | 1.25% |
| Average likes | 25,836 | 2,985 |
| Average comments | 568 | 73 |
| Posts per week | 1.07 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Londonmarathon | Cohort median |
|---|---|---|
| Engagement rate | 4.48% | 0.72% |
| Average likes | 25,836 | 1,651 |
| Average comments | 568 | 45 |
| Posts per week | 1.07 | 0.84 |
Median values from 1,094 accounts in United Kingdom with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
TCS London Marathon is a verified sports event brand based in United Kingdom on Instagram, with 589.2K followers.
TCS London Marathon posts on Instagram as @londonmarathon.
TCS London Marathon has 589,150 followers on Instagram (589.2K) as of Jul 15, 2026.
TCS London Marathon's engagement rate is 4.48%, calculated from average likes and comments per post relative to followers.
Posts by TCS London Marathon average 25,836 likes and 568 comments.
TCS London Marathon posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of TCS London Marathon's followers are low-quality or inactive, giving an audience-quality score of 100/100.
TCS London Marathon is registered as a business account on Instagram and is verified.
TCS London Marathon is categorized as a sports event account in the InstME index, based on the profile's bio and Instagram category across 3,770 posts.
3,770
568
Posts / Week
1.07
Growth Score
89.6 / 100
ER Rank
Top 23%
Engagement
0.43%
TCS London Marathon's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. TCS London Marathon carries the blue verified badge on Instagram.
A sponsored post from TCS London Marathon is estimated at $8,200 to $15,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
