Reaching 68.3K followers on Instagram, Lillet is a verified Food brand based in France. The account has published 1,417 posts, currently around 1 post a week. Engagement runs at 0.23%, or about 156 likes and 2 comments per post.
On Instagram, Lillet runs a Food account that has published 1,417 posts and gathered 68.3K followers.
Lillet has an engagement rate of 0.23%, which is in the bottom quarter (median: 0.75%) for Food accounts with 10K–100K followers, based on 7,981 accounts in the InstME index.
At one comment per 75 likes, the ratio points to an audience that mostly engages through likes.
Lillet keeps a posting cadence of about one post per week.
Quality checks give Lillet 88/100; around 10% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$240–$440
Based on 68.3K followers and a 0.23% engagement rate, a single sponsored post by Lillet is worth an estimated $240–$440. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Lillet | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 0.75% |
| Average likes | 156 | 177 |
| Average comments | 2 | 10 |
| Posts per week | 1.19 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Lillet | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 0.68% |
| Average likes | 156 | 165 |
| Average comments | 2 | 7 |
| Posts per week | 1.19 | 1.15 |
Median values from 136 Food accounts in France with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Lillet is a verified food brand based in France on Instagram, with 68.3K followers.
Lillet has 68,327 followers on Instagram (68.3K) as of Jul 10, 2026.
Lillet's engagement rate is 0.23%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Food accounts with 10K–100K followers in the InstME index.
Posts by Lillet average 156 likes and 2 comments.
Lillet posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 10% of Lillet's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Lillet is registered as a business account on Instagram and is verified.
Lillet is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 1,417 posts.
The official page of your favourite French apéritif 🇫🇷 Enjoy Lillet responsibly. Please don’t share with anyone under legal drinking age.
Total Posts
1,417
Avg Comments
2
More women than men · mostly 25–44
Typical for Food creators in France, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
134.4K
Engagement
0.47%
Lillet's profile places the account in France. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Lillet carries the blue verified badge on Instagram.
A sponsored post from Lillet is estimated at $240 to $440. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
