On Instagram, Laidback Luke is a verified Music brand with an audience of 588.4K. The account has published 3,469 posts, currently less than one post a week. Posts average 1,507 likes and 87 comments, an engagement rate of 0.27%.
With 588.4K followers across 3,469 posts, Laidbackluke is one of the Music accounts tracked in the InstME index.
Laidbackluke records a 0.27% engagement rate, in the bottom quarter (median: 1.76%) for the 4,576 Music accounts with 100K–1M followers tracked in the InstME index.
For roughly every 17 likes there is one comment, an unusually discussion-heavy audience.
Laidbackluke currently publishes less than one post per week.
InstME's checks rate Laidbackluke's audience 100/100, flagging roughly 0% as low-quality or inactive, a strong signal of genuine reach.
Laidbackluke keeps its following list short (783) relative to 588.4K followers, as established creators and brands tend to.
Estimated sponsored-post value
$2,100–$3,800
Based on 588.4K followers and a 0.27% engagement rate, a single sponsored post by Laidbackluke is worth an estimated $2,100–$3,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Laidbackluke | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 1.76% |
| Average likes | 1,507 | 4,115 |
| Average comments | 87 | 114 |
| Posts per week | 0.24 | 0.48 |
Median values from 4,576 Music accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Laidback Luke is a verified music brand on Instagram, with 588.4K followers.
Laidback Luke posts on Instagram as @laidbackluke.
Laidback Luke has 588,397 followers on Instagram (588.4K) as of Jul 11, 2026.
Laidback Luke's engagement rate is 0.27%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.76%) for Music accounts with 100K–1M followers in the InstME index.
Posts by Laidback Luke average 1,507 likes and 87 comments.
Laidback Luke posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Laidback Luke's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Total Posts
3,469
Avg Comments
87
More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Engagement
0.11%
Laidback Luke is registered as a business account on Instagram and is verified.
Laidback Luke is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 3,469 posts.
Yes. Laidback Luke carries the blue verified badge on Instagram.
A sponsored post from Laidback Luke is estimated at $2,100 to $3,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
