Klay is a verified Sports Club brand based in France, with 31.8K followers on Instagram. The account has published 215 posts, currently less than one post a week. Typical posts draw 52 likes and 6 comments, putting engagement at 0.18%.
Klayparis operates a Sports Club account on Instagram, pairing 31.8K followers with 215 posts.
Measured against other accounts with 10K–100K followers, Klayparis's 0.18% engagement rate lands in the bottom 9%.
The like-to-comment split is roughly 9 to one, indicating an unusually discussion-heavy audience.
Over recent weeks, Klayparis has published less than one post per week.
InstME estimates 10% of Klayparis's followers are low-quality or inactive, for an audience-quality score of 88/100, a strong signal of genuine reach.
Klayparis keeps its following list short (88) relative to 31.8K followers, as established creators and brands tend to.
Estimated sponsored-post value
$110–$210
Based on 31.8K followers and a 0.18% engagement rate, a single sponsored post by Klayparis is worth an estimated $110–$210. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Sports Club
| Metric | Klayparis | Cohort median |
|---|---|---|
| Engagement rate | 0.18% | 1.45% |
| Average likes | 52 | 339 |
| Average comments | 6 | 18 |
| Posts per week | 0.08 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Klayparis | Cohort median |
|---|---|---|
| Engagement rate | 0.18% | 1.5% |
| Average likes | 52 | 347 |
| Average comments | 6 | 16 |
| Posts per week | 0.08 | 0.82 |
Median values from 1,812 accounts in France with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Klay is a verified sports club brand based in France on Instagram, with 31.8K followers.
Klay posts on Instagram as @klayparis.
Klay has 31,791 followers on Instagram (31.8K) as of Jul 10, 2026.
Klay's engagement rate is 0.18%, calculated from average likes and comments per post relative to followers.
Posts by Klay average 52 likes and 6 comments.
Klay posts less than once a week on average.
InstME's audience-quality analysis estimates about 10% of Klay's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Klay is registered as a business account on Instagram and is verified.
Total Posts
215
Avg Comments
6
378.6K
Engagement
4.25%
Klay is categorized as a sports club account in the InstME index, based on the profile's bio and Instagram category across 215 posts.
Klay's profile places the account in France. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Klay carries the blue verified badge on Instagram.
A sponsored post from Klay is estimated at $110 to $210. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
