Followers
70.4K
Following
850
Total Posts
Engagement Rate
0.05%
Avg Likes
32
Avg Comments
KING & FIFTH is a verified Sports brand on Instagram, tracked in the InstME index with 70.4K followers. The account has published 4,947 posts, currently less than one post a week. Engagement runs at 0.05%, or about 32 likes and 7 comments per post.
Kingandfifthco is a Sports account whose 4,947 posts have grown a following of 70.4K on Instagram.
Compared with 736 other Sports accounts with 10K–100K followers in the InstME index, Kingandfifthco's 0.05% engagement rate is in the bottom quarter (median: 2.56%).
The comment-to-like ratio works out to one comment per 5 likes, pointing to an unusually discussion-heavy audience.
Kingandfifthco maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$250–$460
Based on 70.4K followers and a 0.05% engagement rate, a single sponsored post by Kingandfifthco is worth an estimated $250–$460. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Sports creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
| Metric | Kingandfifthco | Cohort median |
|---|---|---|
| Engagement rate | 0.05% | 2.56% |
| Average likes | 32 | 781 |
| Average comments | 7 | 19 |
| Posts per week | 0.2 | 0.66 |
Median values from 736 Sports accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
KING & FIFTH is a verified sports brand on Instagram, with 70.4K followers.
KING & FIFTH posts on Instagram as @kingandfifthco.
KING & FIFTH has 70,358 followers on Instagram (70.4K) as of Jul 16, 2026.
KING & FIFTH's engagement rate is 0.05%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.56%) for Sports accounts with 10K–100K followers in the InstME index.
Posts by KING & FIFTH average 32 likes and 7 comments.
KING & FIFTH posts less than once a week on average.
KING & FIFTH is registered as a business account on Instagram and is verified.
KING & FIFTH is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 4,947 posts.
Yes. KING & FIFTH carries the blue verified badge on Instagram.
4,947
7
Posts / Week
0.2
Growth Score
1 / 100
Follower Ratio
82.8×
197.1K
Engagement
1.24%
A sponsored post from KING & FIFTH is estimated at $250 to $460. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
