• Breaking down new tech & AI • Helping business owners stay ahead in the AI era • Partnerships: • Building sandcastles.ai👇🏻
Kallaway is a verified Business brand, with 451.1K followers on Instagram. The account posts mainly around business and tech topics. To date Kallaway has posted 538 times, currently less than one post a week. Posts average 75,297 likes and 811 comments, an engagement rate of 16.87%.
Kallaway shows up in the InstME index as a Business account, 451.1K followers, 538 posts.
Kallaway has an engagement rate of 16.87%, which is in the top quarter (median: 1.25%) for Business accounts with 100K–1M followers, based on 1,742 accounts in the InstME index.
Followers leave about one comment for every 93 likes, an audience that mostly engages through likes.
Kallaway keeps a posting cadence of less than one post per week.
Kallaway follows only 436 accounts while being followed by 451.1K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$6,300–$12,000
Based on 451.1K followers and a 16.87% engagement rate, a single sponsored post by Kallaway is worth an estimated $6,300–$12,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Tech
| Metric | Kallaway | Cohort median |
|---|---|---|
| Engagement rate | 16.87% | 1.25% |
| Average likes | 75,297 | 2,990 |
| Average comments | 811 | 92 |
| Posts per week | 0.11 | 0.39 |
Median values from 1,742 Business accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 2, 2026
Kallaway is a verified business brand on Instagram, with 451.1K followers.
Kallaway has 451,105 followers on Instagram (451.1K) as of Sep 2, 2026.
Kallaway's engagement rate is 16.87%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.25%) for Business accounts with 100K–1M followers in the InstME index.
Posts by Kallaway average 75,297 likes and 811 comments.
Kallaway posts less than once a week on average.
Kallaway is registered as a business account on Instagram and is verified.
Kallaway is categorized as a business and tech account in the InstME index, based on the profile's bio and Instagram category across 538 posts.
Yes. Kallaway carries the blue verified badge on Instagram.
A sponsored post from Kallaway is estimated at $6,300 to $12,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Avg Comments
811
Engagement
0.07%
