Marathons, ultras and world records or die trying 2x @guinnessworldrecords athlete Buy jeans = donate to charity ⬇️
Truett Hanes runs a verified Fitness brand account with 568.7K followers on Instagram. The account has published 453 posts, currently less than one post a week. Posts average 37,400 likes and 221 comments, an engagement rate of 6.62%.
The Fitness account Just_truett has posted 453 times on Instagram and drawn 568.7K followers.
Among 2,038 Fitness accounts with 100K–1M followers in the InstME index, Just_truett's 6.62% engagement rate comes in in the top quarter (median: 1.82%).
Comments arrive at about one per 169 likes, a sign of an audience that mostly engages through likes.
Recent posting activity averages less than one post per week.
The account follows just 1,804 others against 568.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$8,000–$15,000
Based on 568.7K followers and a 6.62% engagement rate, a single sponsored post by Just_truett is worth an estimated $8,000–$15,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
| Metric | Just_truett | Cohort median |
|---|---|---|
| Engagement rate | 6.62% | 1.82% |
| Average likes | 37,400 | 4,679 |
| Average comments | 221 | 94 |
| Posts per week | 0.22 | 0.3 |
Median values from 2,038 Fitness accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Truett Hanes is a verified fitness brand on Instagram, with 568.7K followers.
Truett Hanes posts on Instagram as @just_truett.
Truett Hanes has 568,671 followers on Instagram (568.7K) as of Apr 27, 2026.
Truett Hanes's engagement rate is 6.62%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.82%) for Fitness accounts with 100K–1M followers in the InstME index.
Posts by Truett Hanes average 37,400 likes and 221 comments.
Truett Hanes posts less than once a week on average.
Truett Hanes is registered as a business account on Instagram and is verified.
Truett Hanes is categorized as a fitness account in the InstME index, based on the profile's bio and Instagram category across 453 posts.
Yes. Truett Hanes carries the blue verified badge on Instagram.
Total Posts
453
Avg Comments
221
1.7M
Engagement
2.15%
A sponsored post from Truett Hanes is estimated at $8,000 to $15,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
