Marathons, ultras and world records or die trying 2x @guinnessworldrecords athlete Buy jeans = donate to charity ⬇️
Followers
568.7K
Following
1.8K
Total Posts
Engagement Rate
6.62%
Avg Likes
37,400
Avg Comments
Truett Hanes runs a verified Fitness brand account with 568.7K followers on Instagram. The account has published 453 posts, currently less than one post a week. Posts average 37,400 likes and 221 comments, an engagement rate of 6.62%.
The Fitness account Just_truett has posted 453 times on Instagram and drawn 568.7K followers.
Among 2,038 Fitness accounts with 100K–1M followers in the InstME index, Just_truett's 6.62% engagement rate comes in in the top quarter (median: 1.82%).
Comments arrive at about one per 169 likes, a sign of an audience that mostly engages through likes.
Recent posting activity averages less than one post per week.
The account follows just 1,804 others against 568.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$8,000–$15,000
Based on 568.7K followers and a 6.62% engagement rate, a single sponsored post by Just_truett is worth an estimated $8,000–$15,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
| Metric | Just_truett | Cohort median |
|---|---|---|
| Engagement rate | 6.62% | 1.82% |
| Average likes | 37,400 | 4,679 |
| Average comments | 221 | 94 |
| Posts per week | 0.22 | 0.3 |
Median values from 2,038 Fitness accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Truett Hanes is a verified fitness brand on Instagram, with 568.7K followers.
Truett Hanes posts on Instagram as @just_truett.
Truett Hanes has 568,671 followers on Instagram (568.7K) as of Apr 27, 2026.
Truett Hanes's engagement rate is 6.62%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.82%) for Fitness accounts with 100K–1M followers in the InstME index.
Posts by Truett Hanes average 37,400 likes and 221 comments.
Truett Hanes posts less than once a week on average.
Truett Hanes is registered as a business account on Instagram and is verified.
Truett Hanes is categorized as a fitness account in the InstME index, based on the profile's bio and Instagram category across 453 posts.
Yes. Truett Hanes carries the blue verified badge on Instagram.
453
221
Posts / Week
0.22
Growth Score
100 / 100
Follower Ratio
315.2×
Engagement
2.06%
A sponsored post from Truett Hanes is estimated at $8,000 to $15,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
