The Empire State #just_newyork for feature Founder: @tcampbell210 . Mods: @wanderlust_ny @masha.and.camera @dklnj @nj_galactic
Just New York is a Business creator, with 5.5K followers on Instagram. The account has published 5,225 posts, currently less than one post a week. Engagement runs at 0.6%, or about 30 likes and 2 comments per post.
Tracked in the InstME index, Just_newyork is a Business account with 5.5K followers and a back catalogue of 5,225 posts.
Just_newyork records a 0.6% engagement rate, in the bottom quarter (median: 4.58%) for the 5,774 Business accounts with 1Kβ10K followers tracked in the InstME index.
For roughly every 13 likes there is one comment, an unusually discussion-heavy audience.
Just_newyork currently publishes less than one post per week.
Estimated sponsored-post value
$19β$36
Based on 5.5K followers and a 0.6% engagement rate, a single sponsored post by Just_newyork is worth an estimated $19β$36. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men Β· mostly 25β44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Just_newyork | Cohort median |
|---|---|---|
| Engagement rate | 0.6% | 4.58% |
| Average likes | 30 | 120 |
| Average comments | 2 | 13 |
| Posts per week | 0.57 | 0.24 |
Median values from 5,774 Business accounts with 1Kβ10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 17, 2026
Just New York is a business creator on Instagram, with 5.5K followers.
Just New York posts on Instagram as @just_newyork.
Just New York has 5,503 followers on Instagram (5.5K) as of Sep 17, 2026.
Just New York's engagement rate is 0.6%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 4.58%) for Business accounts with 1Kβ10K followers in the InstME index.
Posts by Just New York average 30 likes and 2 comments.
Just New York posts less than once a week on average.
Just New York is registered as a creator account on Instagram.
Just New York is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 5,225 posts.
A sponsored post from Just New York is estimated at $19 to $36. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
5,225
Avg Comments
2
Engagement
15.18%
