Follow @michaelsstores for more updates & all your crafting needs❤️
Followers
791.9K
Following
2.9K
Total Posts
Engagement Rate
1.15%
Avg Likes
5,669
Avg Comments
JOANN Fabric and Craft Stores is a verified business account on Instagram based in United States, tracked in the InstME index with 791.9K followers. JOANN Fabric and Craft Stores has shared 6,220 posts to date, currently around 1 post a week. Engagement runs at 1.15%, or about 5,669 likes and 3,459 comments per post.
As a business account, Joann_stores reaches 791.9K followers on Instagram across 6,220 published posts.
Joann_stores averages 5,669 likes and 3,459 comments per post, roughly one interaction for every 87 of its followers.
One comment lands for every 2 likes, which reads as an unusually discussion-heavy audience.
Lately Joann_stores has been publishing about one post per week.
The account follows just 2,880 others against 791.9K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$3,200–$5,900
Based on 791.9K followers and a 1.15% engagement rate, a single sponsored post by Joann_stores is worth an estimated $3,200–$5,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Joann_stores | Cohort median |
|---|---|---|
| Engagement rate | 1.15% | 1.25% |
| Average likes | 5,669 | 2,985 |
| Average comments | 3,459 | 73 |
| Posts per week | 1.25 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Joann_stores | Cohort median |
|---|---|---|
| Engagement rate | 1.15% | 0.86% |
| Average likes | 5,669 | 2,003 |
| Average comments | 3,459 | 56 |
| Posts per week | 1.25 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 1, 2026
JOANN Fabric and Craft Stores is a verified Instagram brand based in United States on Instagram, with 791.9K followers.
JOANN Fabric and Craft Stores posts on Instagram as @joann_stores.
JOANN Fabric and Craft Stores has 791,925 followers on Instagram (791.9K) as of Sep 1, 2026.
JOANN Fabric and Craft Stores's engagement rate is 1.15%, calculated from average likes and comments per post relative to followers.
Posts by JOANN Fabric and Craft Stores average 5,669 likes and 3,459 comments.
JOANN Fabric and Craft Stores posts about 1 time per week on average.
JOANN Fabric and Craft Stores is registered as a business account on Instagram and is verified.
JOANN Fabric and Craft Stores's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
6,220
3,459
Posts / Week
1.25
Growth Score
23 / 100
Last Post
1 year ago
Engagement
1.05%
Yes. JOANN Fabric and Craft Stores carries the blue verified badge on Instagram.
A sponsored post from JOANN Fabric and Craft Stores is estimated at $3,200 to $5,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
