No, seriously. It’s from JCPenney. Yes, JCPenney.
Followers
937.4K
Following
386
Total Posts
Engagement Rate
0.03%
Avg Likes
235
Avg Comments
On Instagram, Jcpenney is a verified Shopping & retail brand with an audience of 937.4K. The account has published 4,193 posts, currently around 9 posts a week. Posts average 235 likes and 4 comments, an engagement rate of 0.03%.
Tracked in the InstME index, Jcpenney is a Shopping & retail account with 937.4K followers and a back catalogue of 4,193 posts.
Typical engagement for Jcpenney runs to 235 likes and 4 comments a post, one interaction per 3,915 followers.
The audience comments once per 56 likes on average, a healthy amount of conversation.
Over recent weeks, Jcpenney has published about 9 posts per week, more than one per day.
Jcpenney keeps its following list short (386) relative to 937.4K followers, as established creators and brands tend to.
Estimated sponsored-post value
$3,300–$6,100
Based on 937.4K followers and a 0.03% engagement rate, a single sponsored post by Jcpenney is worth an estimated $3,300–$6,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Shopping & retail
| Metric | Jcpenney | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 1.25% |
| Average likes | 235 | 2,985 |
| Average comments | 4 | 73 |
| Posts per week | 9.46 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Jcpenney is a verified shopping & retail brand on Instagram, with 937.4K followers.
Jcpenney has 937,428 followers on Instagram (937.4K) as of Apr 27, 2026.
Jcpenney's engagement rate is 0.03%, calculated from average likes and comments per post relative to followers.
Posts by Jcpenney average 235 likes and 4 comments.
Jcpenney posts about 9 times per week on average.
Jcpenney is registered as a business account on Instagram and is verified.
Jcpenney is categorized as a shopping & retail account in the InstME index, based on the profile's bio and Instagram category across 4,193 posts.
Yes. Jcpenney carries the blue verified badge on Instagram.
A sponsored post from Jcpenney is estimated at $3,300 to $6,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
4,193
4
Posts / Week
9.46
Growth Score
0.6 / 100
Follower Ratio
2428.6×
Engagement
0%
