That Bougie B 👸🏾 NYC 🗽 Partnerships:
Followers
144K
Following
982
Total Posts
Engagement Rate
2.32%
Avg Likes
3,273
Avg Comments
On Instagram, Jae Gurley is a verified Lifestyle brand with an audience of 144K. To date Jae Gurley has posted 530 times, currently around 7 posts a week. Posts average 3,273 likes and 75 comments, an engagement rate of 2.32%.
Jaegurley operates a Lifestyle account on Instagram, pairing 144K followers with 530 posts.
Against 826 Lifestyle accounts with 100K–1M followers in the InstME index, Jaegurley's 2.32% engagement rate lands below the median of 2.99%.
At one comment per 44 likes, the ratio points to a healthy amount of conversation.
Jaegurley currently publishes about 7 posts per week.
Jaegurley keeps its following list short (982) relative to 144K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,200–$2,200
Based on 144K followers and a 2.32% engagement rate, a single sponsored post by Jaegurley is worth an estimated $1,200–$2,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Jaegurley | Cohort median |
|---|---|---|
| Engagement rate | 2.32% | 2.99% |
| Average likes | 3,273 | 7,188 |
| Average comments | 75 | 111 |
| Posts per week | 6.92 | 0.47 |
Median values from 826 Lifestyle accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Jae Gurley is a verified lifestyle brand on Instagram, with 144K followers.
Jae Gurley posts on Instagram as @jaegurley.
Jae Gurley has 144,001 followers on Instagram (144K) as of Jul 15, 2026.
Jae Gurley's engagement rate is 2.32%, calculated from average likes and comments per post relative to followers. That is below the median of 2.99% for Lifestyle accounts with 100K–1M followers in the InstME index.
Posts by Jae Gurley average 3,273 likes and 75 comments.
Jae Gurley posts about 7 times per week on average.
Jae Gurley is registered as a business account on Instagram and is verified.
Jae Gurley is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 530 posts.
Yes. Jae Gurley carries the blue verified badge on Instagram.
530
75
Posts / Week
6.92
Growth Score
46.4 / 100
Follower Ratio
146.6×
421.4K
Engagement
0.8%
A sponsored post from Jae Gurley is estimated at $1,200 to $2,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
