Followers
1K
Following
1.8K
Total Posts
Engagement Rate
12.23%
Avg Likes
120
Avg Comments
willow is a Music creator, with 1K followers on Instagram. To date willow has posted 40 times, currently less than one post a week. Posts average 120 likes and 5 comments, an engagement rate of 12.23%.
On Instagram, Itswilllow runs a Music account that has published 40 posts and gathered 1K followers.
For Music accounts with 1K–10K followers, Itswilllow's 12.23% engagement rate is in the top quarter (median: 5.45%), a read from 33,328 accounts in the InstME index.
For roughly every 25 likes there is one comment, a healthy amount of conversation.
Itswilllow's recent cadence works out to less than one post per week.
With 1,804 accounts followed, Itswilllow follows more than follow it back, common for accounts still building an audience.
Estimated sponsored-post value
$14–$27
Based on 1K followers and a 12.23% engagement rate, a single sponsored post by Itswilllow is worth an estimated $14–$27. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Itswilllow | Cohort median |
|---|---|---|
| Engagement rate | 12.23% | 5.45% |
| Average likes | 120 | 136 |
| Average comments | 5 | 15 |
| Posts per week | 0.07 | 0.24 |
Median values from 33,328 Music accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
willow is a music creator on Instagram, with 1K followers.
willow posts on Instagram as @itswilllow.
willow has 1,020 followers on Instagram (1K) as of Jul 13, 2026.
willow's engagement rate is 12.23%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 5.45%) for Music accounts with 1K–10K followers in the InstME index.
Posts by willow average 120 likes and 5 comments.
willow posts less than once a week on average.
willow is registered as a creator account on Instagram.
willow is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 40 posts.
A sponsored post from willow is estimated at $14 to $27. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
40
5
Posts / Week
0.07
Growth Score
100 / 100
Follower Ratio
0.6×
Engagement
13.21%