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D'Lai is a verified Comedy brand based in United States, with 1.7M followers on Instagram. Content spans comedy and lifestyle. The account has published 8,058 posts, currently around 84 posts a week. Typical posts draw 4,484 likes and 438 comments, putting engagement at 0.28%.
Itsdlai's Instagram presence spans 8,058 posts and 1.7M followers, profiling it as a Comedy account.
For Comedy accounts with over 1M followers, Itsdlai's 0.28% engagement rate is in the bottom quarter (median: 1.9%), a read from 136 accounts in the InstME index.
The audience comments once per 10 likes on average, an unusually discussion-heavy audience.
Itsdlai keeps a posting cadence of about 84 posts per week, more than one per day.
InstME's audience-quality checks score Itsdlai at 100/100, with an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Itsdlai follows only 332 accounts while being followed by 1.7M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$6,100–$11,000
Based on 1.7M followers and a 0.28% engagement rate, a single sponsored post by Itsdlai is worth an estimated $6,100–$11,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Itsdlai | Cohort median |
|---|---|---|
| Engagement rate | 0.28% | 1.9% |
| Average likes | 4,484 | 41,095 |
| Average comments | 438 | 508 |
| Posts per week | 84 | 0.45 |
Median values from 136 Comedy accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Itsdlai | Cohort median |
|---|---|---|
| Engagement rate | 0.28% | 0.81% |
| Average likes | 4,484 | 19,158 |
| Average comments | 438 | 344 |
| Posts per week | 84 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
D'Lai is a verified comedy brand based in United States on Instagram, with 1.7M followers.
D'Lai posts on Instagram as @itsdlai.
D'Lai has 1,740,612 followers on Instagram (1.7M) as of Jul 15, 2026.
D'Lai's engagement rate is 0.28%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.9%) for Comedy accounts with over 1M followers in the InstME index.
Posts by D'Lai average 4,484 likes and 438 comments.
D'Lai posts about 84 times per week on average.
InstME's audience-quality analysis estimates about 0% of D'Lai's followers are low-quality or inactive, giving an audience-quality score of 100/100.
D'Lai is registered as a business account on Instagram and is verified.
D'Lai is categorized as a comedy and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 8,058 posts.
Total Posts
8,058
Avg Comments
438
More men than women · mostly 16–30
Typical for Comedy creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Comedy
Secondary: Lifestyle
Engagement
0.77%
D'Lai's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. D'Lai carries the blue verified badge on Instagram.
A sponsored post from D'Lai is estimated at $6,100 to $11,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
