Website & mobile app to help overlanders on the road find their next destination. Download the app or visit ioverlander.com #ioverlander for repost
Outreach This Creator For FreeIoverlander runs a Travel brand account with 29.4K followers on Instagram. Ioverlander has shared 225 posts to date, currently less than one post a week. Engagement runs at 0.09%, or about 25 likes and 2 comments per post.
Ioverlander is a Travel account whose 225 posts have grown a following of 29.4K on Instagram.
Benchmarked against 2,887 Travel accounts with 10K–100K followers, Ioverlander posts a 0.09% engagement rate that is in the bottom quarter (median: 1.02%).
Followers weigh in with a comment about every 12 likes, an unusually discussion-heavy audience.
Ioverlander maintains a rhythm of less than one post per week.
Audience-quality analysis puts Ioverlander at 58/100; roughly 35% of followers look low-quality or inactive, a mixed signal worth reviewing before partnering.
Estimated sponsored-post value
$100–$190
Based on 29.4K followers and a 0.09% engagement rate, a single sponsored post by Ioverlander is worth an estimated $100–$190. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~35% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Ioverlander | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 1.02% |
| Average likes | 25 | 250 |
| Average comments | 2 | 14 |
| Posts per week | 0.7 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 29, 2026
Ioverlander is a travel brand on Instagram, with 29.4K followers.
Ioverlander has 29,351 followers on Instagram (29.4K) as of Sep 29, 2026.
Ioverlander's engagement rate is 0.09%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.02%) for Travel accounts with 10K–100K followers in the InstME index.
Posts by Ioverlander average 25 likes and 2 comments.
Ioverlander posts less than once a week on average.
InstME's audience-quality analysis estimates about 35% of Ioverlander's followers are low-quality or inactive, giving an audience-quality score of 58/100.
Ioverlander is registered as a business account on Instagram.
Ioverlander is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 225 posts.
A sponsored post from Ioverlander is estimated at $100 to $190. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
225
Avg Comments
2
More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
86.8K
Engagement
0.55%
