Reaching 204.6K followers on Instagram, Insomniac Records is a verified Music brand. The account has published 2,862 posts, currently around 1 post a week. Typical posts draw 2,279 likes and 52 comments, putting engagement at 1.14%.
Insomniacrecs shows up in the InstME index as a Music account, 204.6K followers, 2,862 posts.
Insomniacrecs has an engagement rate of 1.14%, which is below the median of 1.76% for Music accounts with 100K–1M followers, based on 4,576 accounts in the InstME index.
The audience comments once per 44 likes on average, a healthy amount of conversation.
In recent weeks Insomniacrecs has kept to about one post per week.
Insomniacrecs scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Insomniacrecs follows only 212 accounts while being followed by 204.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$820–$1,500
Based on 204.6K followers and a 1.14% engagement rate, a single sponsored post by Insomniacrecs is worth an estimated $820–$1,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Insomniacrecs | Cohort median |
|---|---|---|
| Engagement rate | 1.14% | 1.76% |
| Average likes | 2,279 | 4,115 |
| Average comments | 52 | 114 |
| Posts per week | 1.44 | 0.48 |
Median values from 4,576 Music accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Insomniac Records is a verified music brand on Instagram, with 204.6K followers.
Insomniac Records posts on Instagram as @insomniacrecs.
Insomniac Records has 204,624 followers on Instagram (204.6K) as of Jul 15, 2026.
Insomniac Records's engagement rate is 1.14%, calculated from average likes and comments per post relative to followers. That is below the median of 1.76% for Music accounts with 100K–1M followers in the InstME index.
Posts by Insomniac Records average 2,279 likes and 52 comments.
Insomniac Records posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of Insomniac Records's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Total Posts
2,862
Avg Comments
52
More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Engagement
3.27%
Insomniac Records is registered as a business account on Instagram and is verified.
Insomniac Records is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 2,862 posts.
Yes. Insomniac Records carries the blue verified badge on Instagram.
A sponsored post from Insomniac Records is estimated at $820 to $1,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
