On Instagram, iDK is a business account with an audience of 19.3K. The account has published 11 posts, currently less than one post a week. Posts average 3,429 likes and 123 comments, an engagement rate of 18.41%.
With 19.3K followers across 11 posts, Idontknownewyork is one of the business accounts tracked in the InstME index.
A post from Idontknownewyork usually lands 3,429 likes and 123 comments, near one interaction for every 5 followers.
For roughly every 28 likes there is one comment, a healthy amount of conversation.
Over recent weeks, Idontknownewyork has published less than one post per week.
Idontknownewyork keeps its following list short (1) relative to 19.3K followers, as established creators and brands tend to.
Estimated sponsored-post value
$270–$500
Based on 19.3K followers and a 18.41% engagement rate, a single sponsored post by Idontknownewyork is worth an estimated $270–$500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Idontknownewyork | Cohort median |
|---|---|---|
| Engagement rate | 18.41% | 1.45% |
| Average likes | 3,429 | 339 |
| Average comments | 123 | 18 |
| Posts per week | 0.14 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 18, 2026
iDK is a Instagram brand on Instagram, with 19.3K followers.
iDK posts on Instagram as @idontknownewyork.
iDK has 19,293 followers on Instagram (19.3K) as of Sep 18, 2026.
iDK's engagement rate is 18.41%, calculated from average likes and comments per post relative to followers.
Posts by iDK average 3,429 likes and 123 comments.
iDK posts less than once a week on average.
iDK is registered as a business account on Instagram.
A sponsored post from iDK is estimated at $270 to $500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
11
Avg Comments
123
Engagement
2.29%
