I’ve two little kids and a bad case of feeling sorry for self. Going through an attitude transplant, a mental glow up ⭐️ management:
Outreach This Creator For FreeFollowers
247.3K
Following
280
Total Posts
Engagement Rate
5.67%
Avg Likes
13,543
Avg Comments
Mum Bum runs a Health creator account based in United States with 247.3K followers on Instagram. Mum Bum has shared 140 posts to date, currently less than one post a week. Posts average 13,543 likes and 472 comments, an engagement rate of 5.67%.
Counting 247.3K followers and 140 posts, I_am_mum_bum sits in the InstME index as a Health account.
Compared with 264 other Health accounts with 100K–1M followers in the InstME index, I_am_mum_bum's 5.67% engagement rate is in the top quarter (median: 0.57%).
The comment-to-like ratio works out to one comment per 29 likes, pointing to a healthy amount of conversation.
On average I_am_mum_bum's video content earns 238.9K views, roughly 97% of the follower base per post.
I_am_mum_bum's output runs to less than one post per week.
With 247.3K followers but only 280 accounts followed back, I_am_mum_bum shows the ratio of a well-established account.
Estimated sponsored-post value
$3,500–$6,400
Based on 247.3K followers and a 5.67% engagement rate, a single sponsored post by I_am_mum_bum is worth an estimated $3,500–$6,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Health creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Health
| Metric | I_am_mum_bum | Cohort median |
|---|---|---|
| Engagement rate | 5.67% | 0.57% |
| Average likes | 13,543 | 1,265 |
| Average comments | 472 | 46 |
| Posts per week | 0.46 | 0.69 |
Median values from 264 Health accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | I_am_mum_bum | Cohort median |
|---|---|---|
| Engagement rate | 5.67% | 0.46% |
| Average likes | 13,543 | 894 |
| Average comments | 472 | 50 |
| Posts per week | 0.46 | 1.4 |
Median values from 41 Health accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 26, 2026
Mum Bum is a health creator based in United States on Instagram, with 247.3K followers.
Mum Bum posts on Instagram as @i_am_mum_bum.
Mum Bum has 247,288 followers on Instagram (247.3K) as of Mar 26, 2026.
Mum Bum's engagement rate is 5.67%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.57%) for Health accounts with 100K–1M followers in the InstME index.
Posts by Mum Bum average 13,543 likes and 472 comments.
Mum Bum posts less than once a week on average.
Mum Bum is registered as a creator account on Instagram.
Mum Bum is categorized as a health account in the InstME index, based on the profile's bio and Instagram category across 140 posts.
Mum Bum's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
140
472
Avg Views
238,897
Posts / Week
0.46
Growth Score
100 / 100
525.5K
Engagement
0.11%
A sponsored post from Mum Bum is estimated at $3,500 to $6,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
