Welcome to the 🫧delicious🫧 side of kombucha.
Outreach This Creator For FreeHumm Kombucha is a verified Food brand on Instagram, tracked in the InstME index with 129.2K followers. To date Humm Kombucha has posted 1,805 times, currently less than one post a week. Engagement runs at 0.02%, or about 22 likes and 5 comments per post.
The Food account Hummkombucha has posted 1,805 times on Instagram and drawn 129.2K followers.
Hummkombucha's 0.02% engagement rate is in the bottom quarter (median: 0.74%) among Food accounts with 100K–1M followers, measured across 1,551 accounts in the InstME index.
Comments arrive at about one per 4 likes, a sign of an unusually discussion-heavy audience.
Lately Hummkombucha has been publishing less than one post per week.
Audience-quality analysis puts Hummkombucha at 64/100; roughly 30% of followers look low-quality or inactive, a solid result.
Estimated sponsored-post value
$450–$840
Based on 129.2K followers and a 0.02% engagement rate, a single sponsored post by Hummkombucha is worth an estimated $450–$840. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Hummkombucha | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 0.74% |
| Average likes | 22 | 1,665 |
| Average comments | 5 | 54 |
| Posts per week | 0.78 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 1, 2026
Humm Kombucha is a verified food brand on Instagram, with 129.2K followers.
Humm Kombucha posts on Instagram as @hummkombucha.
Humm Kombucha has 129,183 followers on Instagram (129.2K) as of Sep 1, 2026.
Humm Kombucha's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by Humm Kombucha average 22 likes and 5 comments.
Humm Kombucha posts less than once a week on average.
InstME's audience-quality analysis estimates about 30% of Humm Kombucha's followers are low-quality or inactive, giving an audience-quality score of 64/100.
Humm Kombucha is registered as a business account on Instagram and is verified.
Humm Kombucha is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 1,805 posts.
Avg Comments
5
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
374.5K
Engagement
0.27%
Yes. Humm Kombucha carries the blue verified badge on Instagram.
A sponsored post from Humm Kombucha is estimated at $450 to $840. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
