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On Instagram, HOUSE OF YELLOW is a verified Photography creator based in Netherlands with an audience of 7K. To date HOUSE OF YELLOW has posted 312 times, currently less than one post a week. Typical posts draw 1,205 likes and 50 comments, putting engagement at 17.89%.
With 7K followers across 312 posts, Hoy is one of the Photography accounts tracked in the InstME index.
Against 8,536 Photography accounts with 1K–10K followers in the InstME index, Hoy's 17.89% engagement rate lands in the top quarter (median: 5.86%).
Followers leave about one comment for every 24 likes, a healthy amount of conversation.
In recent weeks Hoy has kept to less than one post per week.
Estimated sponsored-post value
$98–$180
Based on 7K followers and a 17.89% engagement rate, a single sponsored post by Hoy is worth an estimated $98–$180. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 25–44
Typical for Photography creators in Netherlands, modeled from the niche, not measured for this account.
Content Focus
Primary: Photography
| Metric | Hoy | Cohort median |
|---|---|---|
| Engagement rate | 17.89% | 5.86% |
| Average likes | 1,205 | 150 |
| Average comments | 50 | 13 |
| Posts per week | 0.13 | 0.21 |
Median values from 8,536 Photography accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Hoy | Cohort median |
|---|---|---|
| Engagement rate | 17.89% | 6.11% |
| Average likes | 1,205 | 144 |
| Average comments | 50 | 15 |
| Posts per week | 0.13 | 0.2 |
Median values from 49 Photography accounts in Netherlands with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 3, 2026
HOUSE OF YELLOW is a verified photography creator based in Netherlands on Instagram, with 7K followers.
HOUSE OF YELLOW posts on Instagram as @hoy.
HOUSE OF YELLOW has 7,018 followers on Instagram (7K) as of Sep 3, 2026.
HOUSE OF YELLOW's engagement rate is 17.89%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 5.86%) for Photography accounts with 1K–10K followers in the InstME index.
Posts by HOUSE OF YELLOW average 1,205 likes and 50 comments.
HOUSE OF YELLOW posts less than once a week on average.
HOUSE OF YELLOW is registered as a creator account on Instagram and is verified.
HOUSE OF YELLOW is categorized as a photography account in the InstME index, based on the profile's bio and Instagram category across 312 posts.
HOUSE OF YELLOW's profile places the account in Netherlands. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
312
Avg Comments
50
7.4K
Engagement
15.99%
Yes. HOUSE OF YELLOW carries the blue verified badge on Instagram.
A sponsored post from HOUSE OF YELLOW is estimated at $98 to $180. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
