House Of Silk is a verified Fashion brand on Instagram based in Turkey, tracked in the InstME index with 185.9K followers. House Of Silk has shared 2,386 posts to date, currently around 8 posts a week. Posts average 260 likes and 3 comments, an engagement rate of 0.14%.
As a Fashion account, Houseofsilkofficial reaches 185.9K followers on Instagram across 2,386 published posts.
Houseofsilkofficial's 0.14% engagement rate is in the bottom quarter (median: 0.86%) among Fashion accounts with 100K–1M followers, measured across 2,126 accounts in the InstME index.
Comments arrive at about one per 94 likes, a sign of an audience that mostly engages through likes.
Houseofsilkofficial maintains a rhythm of about 8 posts per week, more than one per day.
Audience-quality analysis puts Houseofsilkofficial at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
The account follows just 503 others against 185.9K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$650–$1,200
Based on 185.9K followers and a 0.14% engagement rate, a single sponsored post by Houseofsilkofficial is worth an estimated $650–$1,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Houseofsilkofficial | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.86% |
| Average likes | 260 | 1,969 |
| Average comments | 3 | 58 |
| Posts per week | 8.37 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Houseofsilkofficial | Cohort median |
|---|---|---|
| Engagement rate | 0.14% | 0.44% |
| Average likes | 260 | 1,100 |
| Average comments | 3 | 30 |
| Posts per week | 8.37 | 1.26 |
Median values from 104 accounts in Turkey with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
House Of Silk is a verified fashion brand based in Turkey on Instagram, with 185.9K followers.
House Of Silk posts on Instagram as @houseofsilkofficial.
House Of Silk has 185,888 followers on Instagram (185.9K) as of Jul 15, 2026.
House Of Silk's engagement rate is 0.14%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.86%) for Fashion accounts with 100K–1M followers in the InstME index.
Posts by House Of Silk average 260 likes and 3 comments.
House Of Silk posts about 8 times per week on average.
InstME's audience-quality analysis estimates about 0% of House Of Silk's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Total Posts
2,386
Avg Comments
3
Predominantly women · mostly 18–34
Typical for Fashion creators in Turkey, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Engagement
0.31%
House Of Silk is registered as a business account on Instagram and is verified.
House Of Silk is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 2,386 posts.
House Of Silk's profile places the account in Turkey. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. House Of Silk carries the blue verified badge on Instagram.
A sponsored post from House Of Silk is estimated at $650 to $1,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
