NYC’s first longevity lifestyle members club designed to provide all the resources needed to live longer, healthier, and more fulfilling lives.
House 120 runs a verified Lifestyle brand account with 26.8K followers on Instagram. House 120 has shared 23 posts to date, currently around 1 post a week. Posts average 73 likes and 11 comments, an engagement rate of 0.31%.
As a Lifestyle account, House120nyc reaches 26.8K followers on Instagram across 23 published posts.
House120nyc's 0.31% engagement rate is in the bottom quarter (median: 3.25%) among Lifestyle accounts with 10K–100K followers, measured across 1,602 accounts in the InstME index.
Roughly one in 7 likes comes with a comment, an unusually discussion-heavy audience.
House120nyc maintains a rhythm of about one post per week.
House120nyc's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$94–$170
Based on 26.8K followers and a 0.31% engagement rate, a single sponsored post by House120nyc is worth an estimated $94–$170. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | House120nyc | Cohort median |
|---|---|---|
| Engagement rate | 0.31% | 3.25% |
| Average likes | 73 | 875 |
| Average comments | 11 | 33 |
| Posts per week | 1.17 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 29, 2026
House 120 is a verified lifestyle brand on Instagram, with 26.8K followers.
House 120 posts on Instagram as @house120nyc.
House 120 has 26,823 followers on Instagram (26.8K) as of Aug 29, 2026.
House 120's engagement rate is 0.31%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by House 120 average 73 likes and 11 comments.
House 120 posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of House 120's followers are low-quality or inactive, giving an audience-quality score of 100/100.
House 120 is registered as a business account on Instagram and is verified.
House 120 is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 23 posts.
Total Posts
23
Avg Comments
11
Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Engagement
35.63%
Yes. House 120 carries the blue verified badge on Instagram.
A sponsored post from House 120 is estimated at $94 to $170. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
