•Freelance Decorator •Online Consulting •
Çigdem Özel runs a verified Business brand account based in Turkey with 74.4K followers on Instagram. The account has published 6,295 posts, currently around 21 posts a week. Engagement runs at 0.44%, or about 326 likes and 3 comments per post.
The Business account Homedecor.cigdem has posted 6,295 times on Instagram and drawn 74.4K followers.
Among 5,335 Business accounts with 10K–100K followers in the InstME index, Homedecor.cigdem's 0.44% engagement rate comes in below the median of 1.46%.
One comment lands for every 118 likes, which reads as an audience that mostly engages through likes.
Recent posting activity averages about 21 posts per week, more than one per day.
Estimated sponsored-post value
$260–$480
Based on 74.4K followers and a 0.44% engagement rate, a single sponsored post by Homedecor.cigdem is worth an estimated $260–$480. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators in Turkey, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Homedecor.cigdem | Cohort median |
|---|---|---|
| Engagement rate | 0.44% | 1.46% |
| Average likes | 326 | 334 |
| Average comments | 3 | 22 |
| Posts per week | 20.54 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Homedecor.cigdem | Cohort median |
|---|---|---|
| Engagement rate | 0.44% | 0.58% |
| Average likes | 326 | 146 |
| Average comments | 3 | 7 |
| Posts per week | 20.54 | 1.02 |
Median values from 329 accounts in Turkey with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 15, 2026
Çigdem Özel is a verified business brand based in Turkey on Instagram, with 74.4K followers.
Çigdem Özel posts on Instagram as @homedecor.cigdem.
Çigdem Özel has 74,379 followers on Instagram (74.4K) as of Sep 15, 2026.
Çigdem Özel's engagement rate is 0.44%, calculated from average likes and comments per post relative to followers. That is below the median of 1.46% for Business accounts with 10K–100K followers in the InstME index.
Posts by Çigdem Özel average 326 likes and 3 comments.
Çigdem Özel posts about 21 times per week on average.
Çigdem Özel is registered as a business account on Instagram and is verified.
Çigdem Özel is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 6,295 posts.
Çigdem Özel's profile places the account in Turkey. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
6,295
Avg Comments
3
Engagement
17.33%
Yes. Çigdem Özel carries the blue verified badge on Instagram.
A sponsored post from Çigdem Özel is estimated at $260 to $480. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
