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HMNS Perfumery is a verified Lifestyle creator on Instagram based in Indonesia, tracked in the InstME index with 567.6K followers. The account has published 623 posts, currently less than one post a week. Engagement runs at 1.04%, or about 5,744 likes and 136 comments per post.
Hmns.id has built an audience of 567.6K followers on Instagram over 623 posts as a Lifestyle account.
Hmns.id's 1.04% engagement rate is below the median of 2.99% among Lifestyle accounts with 100K–1M followers, measured across 826 accounts in the InstME index.
One comment lands for every 42 likes, which reads as a healthy amount of conversation.
Lately Hmns.id has been publishing less than one post per week.
The account follows just 358 others against 567.6K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$2,100–$3,800
Based on 567.6K followers and a 1.04% engagement rate, a single sponsored post by Hmns.id is worth an estimated $2,100–$3,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in Indonesia, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Hmns.id | Cohort median |
|---|---|---|
| Engagement rate | 1.04% | 2.99% |
| Average likes | 5,744 | 7,188 |
| Average comments | 136 | 111 |
| Posts per week | 0.39 | 0.47 |
Median values from 826 Lifestyle accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Hmns.id | Cohort median |
|---|---|---|
| Engagement rate | 1.04% | 0.48% |
| Average likes | 5,744 | 1,131 |
| Average comments | 136 | 36 |
| Posts per week | 0.39 | 1.34 |
Median values from 421 accounts in Indonesia with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 12, 2026
HMNS Perfumery is a verified lifestyle creator based in Indonesia on Instagram, with 567.6K followers.
HMNS Perfumery posts on Instagram as @hmns.id.
HMNS Perfumery has 567,604 followers on Instagram (567.6K) as of Sep 12, 2026.
HMNS Perfumery's engagement rate is 1.04%, calculated from average likes and comments per post relative to followers. That is below the median of 2.99% for Lifestyle accounts with 100K–1M followers in the InstME index.
Posts by HMNS Perfumery average 5,744 likes and 136 comments.
HMNS Perfumery posts less than once a week on average.
HMNS Perfumery is registered as a creator account on Instagram and is verified.
HMNS Perfumery is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 623 posts.
HMNS Perfumery's profile places the account in Indonesia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
136
Engagement
61.45%
Yes. HMNS Perfumery carries the blue verified badge on Instagram.
A sponsored post from HMNS Perfumery is estimated at $2,100 to $3,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
