Advocate: @ichhstories Podcast: Owner: Book: hilariebmorgan on bluesky
Followers
1.9M
Following
1.7K
Total Posts
Engagement Rate
1.12%
Avg Likes
21,442
Avg Comments
Hilarie Burton Morgan is a verified Instagram creator, with 1.9M followers on Instagram. The account has published 1,533 posts, currently less than one post a week. Engagement runs at 1.12%, or about 21,442 likes and 437 comments per post.
Hilarieburton operates a creator account on Instagram, pairing 1.9M followers with 1,533 posts.
Typical engagement for Hilarieburton runs to 21,442 likes and 437 comments a post, one interaction per 89 followers.
The audience comments once per 49 likes on average, a healthy amount of conversation.
Hilarieburton's recent cadence works out to less than one post per week.
Hilarieburton keeps its following list short (1,713) relative to 1.9M followers, as established creators and brands tend to.
Estimated sponsored-post value
$7,600–$14,000
Based on 1.9M followers and a 1.12% engagement rate, a single sponsored post by Hilarieburton is worth an estimated $7,600–$14,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Hilarieburton | Cohort median |
|---|---|---|
| Engagement rate | 1.12% | 1.02% |
| Average likes | 21,442 | 25,711 |
| Average comments | 437 | 376 |
| Posts per week | 0.08 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Hilarie Burton Morgan is a verified Instagram creator on Instagram, with 1.9M followers.
Hilarie Burton Morgan posts on Instagram as @hilarieburton.
Hilarie Burton Morgan has 1,948,235 followers on Instagram (1.9M) as of Apr 23, 2026.
Hilarie Burton Morgan's engagement rate is 1.12%, calculated from average likes and comments per post relative to followers.
Posts by Hilarie Burton Morgan average 21,442 likes and 437 comments.
Hilarie Burton Morgan posts less than once a week on average.
Hilarie Burton Morgan is registered as a creator account on Instagram and is verified.
Yes. Hilarie Burton Morgan carries the blue verified badge on Instagram.
A sponsored post from Hilarie Burton Morgan is estimated at $7,600 to $14,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,533
437
Posts / Week
0.08
Growth Score
22.4 / 100
Follower Ratio
1137.3×
Engagement
5.72%
